How To Become Wealthy By Creating Values



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 The Difference Between Trading, Adding And Creating Values Is Huge. Only Those Creating Values Can Become Truly Wealthy

 
This article is inspired by multimillionaire Stuart Goldsmith's Book "The Seven Secrets of the Millionaires"
 
Stuart holds that it is only by Creating Values that people can become wealthy and that by merely Trading Values one can never become truly wealthy.
 
When applied to your home businesses or MLM the same holds true - it's the people who create values who are the ones who succeed and become wealthy.
 
This may seem a bit of a vague concept and because it's so important it is worth taking a little time to try to explain. 
 
Particularly so because most people try to get rich by Trading Values - which according to Stuart just will not happen.
 
Let's start with what Trading Values means.
 
Many years ago, before the advent on money, people used to barter their belonging or services. Three chickens in exchange for ploughing a field for example. 
 
Traders buy and sell products. They buy it at price A and sell it at price A+. The product hasn't changed. The value of the product hasn't changed. The Trader has simply made it available to the purchaser.
 
Most businesses merely allow you to trade values - "You watch my sheep and I'll mend your roof" - and so you will not become wealthy by operating one of the 10,000 or so businesses you might think about getting involved in.
 
When you trade equal values you merely survive. There is nothing wrong with survival. Most people do only this. But make sure you have consciously selected this option, and not chosen it by default out of laziness or fear.
 
Most small businesses don't create new values, they merely trade existing values. This is the main reason the proprietors never get wealthy.
 
For example, "I'll cook fish and chips if you repair my car." At best, you will do slightly better than average due to the division of labour and your superior bartering skills, but you will never make a million.
 
Creating Values
 
To become wealthy you must create new values which didn't exist before and then run with your idea until the copycats grab your idea and rake over the bones of your fortune. 
 
Then you have another, new idea which creates more unique values and you run with that... These ideas do not have to be earth-shattering; many are just small creative twists on an existing idea.
 
An Example of Creating Value
 
Imagine living on a island with ten other families. All ten families spend 3 hours each collecting water from a distant mountain stream.
 
So you have an idea and install a pipeline made from bamboo poles that brings the water directly from the mountain stream to their doorstep.
 
Now, you have saved each family three hours a day. I  return for you bringing the water to their doorstep and saving them 3 hours, they may agree to work on your farm for one hour a day. So you get ten families each working on your farm - total 30 hours a day and you don't have to pay them.
 
They do this every day and you pay them nothing.
 
It's a win-win situation. The families save an two hours a day each and you have your farm tended for free.
 
In return for your effort, ingenuity, skill and daring, you become a wealthy man. How? Because you now have ten families working one hour a day for you and so you can 'retire.'
 
In other words, because you created values for others which they willingly bought from you, you have freed yourself from the need ever to work again. 
 
What is important here is that you 'Created' Value.
 
This is different than 'Adding' value. Let's look at the distinction by considering some way you could add value to your water supply:-
 
1) You could add a filter at the end of the pipe to screen out any leaves or other debris that may be suspended in the water stream.
 
2) You could make stone trough inside a sunshade and walls so that water could be stored in a cold place and be free from air-bourne contamination.
 
The other islanders would have to give you an extra 15 minutes a day to get this enhanced water from you.
 
So the additional return you get for Adding Value is not as great as it is for Creating the Value in the first place.
 
Creating Value In A Modern Home (MLM Type) Business
 
I have to say that for most people this is difficult.
 
The company running the Business will have created the websites, the videos showing the compensation plan, provided the products and provided a complete infrastructure for you to administer the business opportunity.
 
Home business owners with some leadership skills with ADD value to the general offering by, for example creating their own squeeze pages, videos, sales materials etc. The home business owners who do this will have a much greater degree of success over those who merely follow the 'system' 'out-of-the-can' as delivered by the company.
 
But how to Create Values? Well, setting up additional training and prospecting systems is one way. A leader who really 'goes for it' and sets up a prospecting system and gives such a high level of support and training to his followers that no one else is giving would be creating values.
 
Such people can become wealthy.
 
But the person who created the business opportunity and the administrative infrastructure in the first place is the one who will become truly wealthy. Because they have Created Massive Value where none existed before.
 
Alan Brown
Publisher of "The Seven Secrets of the Millionaires" by multimillionaire Stuart Goldsmith
http://www.the-seven-secrets.com

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About the Author: Alan Brown

Member Since: 04/18/2009

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Primary Web Site: http://www.my-lifestyle-matters.com

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