How to Break the Brain Fart Symptom



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Many times before I write an article I’ll draw blanks on a subject I wanted to write about.  Then I’ll surf the net to see what’s hot in my industry and see if I can put another spin of my own on the topic.  Yet when all else fails I’ll make “THE” list.

For example, I’ll just start typing headlines like:

_______ Goes Legit, Sort of

_______ a Double-Edge Sword

Does Your MLM Reputation Have a Stench?

On The Contrary, Your Upline Doesn’t Suck!

MLM under Scrutiny, Fight Back

Twittering Blows

Breaking MLM Rules Works

Break the Mad Cycle of Constant Failure

How to Make the MLM Company’s CEO Rich

MLM Surveillance Junkies

Social Media Screw Ups

MLM Flakes and Fakes

Fake It Until You Make It, Sort of

Internet Marketing Techniques That Have Your Completion Shaking In Their Boots

Simple Traffic Generators Revealed

Quit Calling Me!

Your MLM Is a Crossbreed

After I burn out on headline idea’s I’ll go back to each one and put some thought behind it.  Draw in my own personal experiences from each and then go write the article.

While I write the article I don’t worry about punctuation, spelling or grammar.  I just write it strait from my heart. 

Why?

It’s important to just get it on paper first.  Then after you have your ideas, thoughts and/or experiences down you can format it appropriately and then edit it.

If you completely stink at writing, pull out the dictionary or thesaurus for some wording ideas. 

You want your article to be simple to read so stay away from BIG words that make you appear as if you have some Doctorate.  Having a good command of the English language is great!  Yet you need to write this up so even a 5th grader can “get” it.

I’m not saying most of society is brain dead or reads at a 5th grade level.  I’m saying that our society is very busy and just wants the facts Ma’am!

Think about it from even a Court Judge’s side.

They don’t want to be sold on an idea of yours; they just want the simple facts now right?

It works with the rest of us pretty well too.

Writing is an art and nothing I’m close to being an expert at, but I go for it regardless and you should too. 

If you have a product or are in an ecommerce business you are responsible for, it’s important you get the word out, and the “word” is in black and white printed form right?

So probe your brain with headline brainstorm sessions, researching top stories in your industry to see how you may be able to put another spin on it, or whatever you can come up with that will be of benefit to the reader.

To better writing!

WARNING: This is only for people VERY SERIOUS about becoming killer copywriters.

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About the Author: LISA ALEXANDER

Member Since: 10/30/2007
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Comments

Hey Lisa, this is good stuff!

I keep my eyes peeled for something interesting to write about, and sure enough, something always pops up!

Paul

http://PaulWMurphy.mentoringforfree.com

Paul Murphy — Wed, 09/10/2008 - 5:59pm

Love the Headlines

I will definitely be using this strategy, even if I don't have writers block- the headlines alone are great!!  Thanks for the tips

Jen Patton — Wed, 09/10/2008 - 7:14pm

Brainstorming

I've been doing this but not on this scale. Great stuff. Thanks for sharing.

Simone Hardy — Thu, 09/11/2008 - 9:12am

Writing down the bones

Great post there Lisa. I was looking at my library a couple week's back and found an old book I bought when I was in Uni called "Writing Down the Bones" by Natalie Goldberg. In it she mentioned about writing straight from the heart, without punctuation, without editing, grammar mistakes and all...

I wrote a lot back then but have forgotten that book for 18 years now. It's a shame that the edits we do when writing reports pretty much _edited_ out our creativity, particularly in my daytime profession.

I will just have to work toward that path again. Thanks for the reminder.

Philip Wong — Fri, 09/12/2008 - 1:40am

Great Ideas!

Hey Lisa, great ideas!  That's just about how I taught my kids to write when we home schooled.  Brainstorm for ideas, then run with one or two...before you knew it, they had their paper ready to edit:-)  I always say that I've learned more while teaching them than I did in school! LOL  Now I'm the one pulling out the rusty, dusty pen and paper, brainstorming for my own "papers"...but once I got started, it all came back to me.  I'll be posting them here before to long... :-)

Wendy Johnston — Wed, 12/03/2008 - 11:59pm