How To Monetize Visitors, Not Leads
Written by Sylvan Noel on Apr 16, 2009 9:34 pm
Read More: Advertising | Capture Pages | Funded Proposals | MarketingThis method is insane, and you might think I am crazy for suggesting this. Well the man I heard it from is by far crazier, but rest assured he is by far richer than both of us.
I know I preach daily about funded proposals and how to market products to your leads instead of your opportunity. This is of course to build the trust between you to as well as to help fund your advertising. Unfortunately everything is not always perfect, and you will not always recoup all your ad costs.
What I am about to teach you has been tested and proven by a Mr. Frank Kern ($23.8 million in 24 hours, the man has a few tidbits of good info every now and then :)
What you have to do is put adsense ads on your capture pages, right below the headline.
What!?!
I know crazy right?
At first it didn't make much sense, but I tried it on a few sites and while your optin rate may drop a smidgen, you will definitely make more money.
Why?
Well simply when you optimize your capture page for high traffic keywords in your page, meta description, and so on; google will place adsense ads for people who bid on those keyword on your page. These competitive keywords pay you a decent amount per click and will definitely help cut away at your normal advertising costs.
It's like 2005 all over again, simple click arbitrage where you buy traffic and immediately sell it back. It was a lot more profitable back then, but you can still leverage this today to get leads at a cheaper CPA. This may not work for everyone, but it has worked for me and Frank. I suggest trying this as an A-B split test before going all out.
Now go out and enjoy some cheaper leads folks.
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Sylvan Noel is an accomplished network marketer with experience in both direct sales and mlm
he shares his information, theories and reports freely at both
http://blog.sylvannoel.com and http://forbiddenmlmsecrets.com
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About the Author: Sylvan Noel
Member Since: 03/15/2009
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Primary Web Site: http://forbiddenmlmsecrets.com
Another Frank Fan
Frank has an amazing way about him. I love the way he acts like a goon, but the guy knows what he's doing and folks would do well to listen to him.
As for adsense on capture pages? Have to agree, this is definitely something you should test out first.
Huge fan of franks
Personality sells susan, and frank has plenty of personality and even more sales. I have earned a lot on product creation and marketing as well as sales psychology from him.
When I tested it my optin rate dropped from 31% to about 28.5%, this is from ppc advertising. I continued tweaking my campaigns and actually got the rate back up to 30%.
I made about $100 a month on adsense, which isn't bad considering I lost almost nothing in terms of optins.