Internet Attraction Marketing and Today’s Top Network Marketing Companies

Internet attraction marketing has changed what network marketers look for in top network marketing companies.

Because of the internet and attraction marketing, network marketers can be choosey about who we partner with.  In fact, it forces us to be... and I’m not talking about our downline partners either.  We are learning to be choosey about the type of network marketing company we are willing to partner with and the type of mlm training we want!

If you had told me a year ago I’d be partnering with people from Singapore, South Africa, Australia and The United Kingdom, I’d have laughed in your face.  But the reality is I now have business partners and associates from all over the world and I need my network marketing company to have global reach.

And because our business are taking us literally around the world another thing today’s network marketer looks for when choosing an MLM is 24/7 access to company products, training and support.  If your company is always closed when your prospects are awake and doing business it will be pretty hard to sponsor them.

Top network marketing companies need to understand that in this age of internet marketing and online everything they can’t tie the hands of their people by limiting their marketing efforts with unreasonable restrictions on using the company name or it’s products name.  Yes, I do understand there are liability issues involved with some aspects of advertising.  But if I can’t write a company review without prior written permission of the company for my blog… You can bet I won’t be joining that company.  End of story!

The network marketing industry has long touted the idea of “multiple income streams” as the way to build a sound financial future for yourself and your family.  I agree totally.  Network marketing companies need to get over the fear of competition and ditch the exclusivity clauses in the fine print if they are going to be appealing to the network marketers of the 21st century.

But as network marketers move their business online and truly become internet network marketers, they are coming to realize that multiple income streams doesn’t just mean having multiple legs in your downline.  It means having many different companies under the umbrella of YOUR personal business.  Yet many top network marketing companies still restrict distributors from belonging to more than one MLM at a time, even when the company products are in noncompeting fields.

Internet attraction marketing has changed the playing field for network marketing companies. Can your MLM keep up?