lead generation is useless if you you make this 1 mistake!
If you don't master the art on conversation to will still be wasting time and money on marketing.
Whether you are on the phone or face to face these are 3 stages of conversation you need to remember:
1. Discovery: What problem to they have? How long have they been looking for a solution. What made them answer your ad? Let them get very specific.
2. Reflecting: Let them know you hear what they saying and understand where they are coming from by rephrasing and restating their point of view as you understood it. This gives them a chance to correct any misunderstanding and you can confirm you are talking to the right kind of person.
3. Presenting: It's important to customize your presentation to specifically speak to what your prospect unique problem. If they are excited about all the fun they will have working with you, don't lead with all the information you have. Talk about the fun. If they Don't want to travel don't lead with all the different places you get to go to. Talk about how they can work conveniently from home!
Focus on what's important to them.
Don't Push Your Own Objectives And Agenda
If your primary company promotes hard for the warm market but your potential partner doesn't want to talk to their warm market give them some other options.
If they can't or don't want to go to office on Thursdays and Saturdays don't force it.
Also, if they tell you they are looking to start a home based business in the nutrition field and your primary business is in financial products, recommend them to a colleague in that field.
On the other hand, if you have specific standards for your team and they don't fit your criteria let them know. Thank them for their time and move on quickly.
Don't be afraid to turn the sale down first!
Is that a new concept for you?
For more tips on how to talk to the prospects you are attracting subscribe to my GPPO Newsletter: @ www.getpaidtoprospectonline.com