Learning from the Best, What Should a Website Do? BIG PICTURE

When you are New Pick people who have what you want to learn from.

Or have done what you want to do.

and stay focused on that.

So I am Featuring Seth Gordon 

Seth Godin

Born
July 10, 1960 (age 50)

Occupation
Author, Marketing expert

Spouse
Helene Godin

Website

sethgodin.com

Seth Godin (born July 10, 1960) is an American entrepreneur, author and public speaker. Godin popularized the topic of permission marketing.[1]

Why am I Bringing him up I want you to hear his Advise about What a Website should do.

Big Picture#1:

A Web site must do at least one of two things, but probably both:

• Turn a stranger into a friend, and a friend into a customer.

• Talk in a tone of voice that persuades people to believe the story you’re telling.

Big Picture #2:

A Web site can cause only four things to happen in the moments after someone sees it:

• She clicks and goes somewhere else you want her to go.

• She clicks and gives you permission to follow up by email or phone.

• She clicks and buys something.

• She tells a friend, either by clicking or by blogging or phoning or talking.

That’s it.If your site is attempting to do more than this, you’re wasting time and money and,more important, focus.

Take a look at your Capture Page Is it doing this I know when I read this I have some work to do,  

You can have the Best Website but if you do not have the skills to create Lasting Residual income it will not matter.

More Training from Seth Gordon coming up!   here is the link to his Free Ebook

http://www.sethgodin.com/sg/downloads/knockknock.pdf

here is the link to my Free Ebook

http://JuanitaWaterman.com