Driving Traffice to Your Website- Detailed Formula
How can you do it? There are so many ways that you can drive traffic to your website yet this very art and science is often what seems the most difficult for so many.
I have been pulling the hair out of my head and now have a bald spot on the left side over my ear… only kidding.
You do too right? No, Seriously, I have been searching for a system, because to expect your content to go viral, requires pure wizardry.
Yes, there is a formula to achieve success, but most won’t share all the multi faceted necessary nuances of this secret formula… Realizing this formula is like the recipe to a cake, if ingredients are omitted, the cake tastes gorse and your marketing efforts return a lower level of success.
On top of that, today every one is getting spoiled. They want less text, short sweet and to the point video w/o fluff, something for free- that’s actually worth it, an interactive tool, video training series or an e- book. Keep in mind that you have to entertain, educate or enlighten or include celebrity status while doing so.
You also need a network of people, that will agree to syndicate each other’s material, or you have to have little evangelists who will recognize the value in your material and share it, dig it, tweet it and then make it so others can stumble upon it, at the very least. This could take a long time to establish that kind of relationship.
A key point to remember is that your story has to resonate with the people who find you. When you boil it all down, this is the flame that ignites the click of the button. Being able to Zero into the clear path that triggers that emotional transaction is so valuable.
So, say you understand all that is involved with the details necessary to accomplish this. You are able to drive the right traffic to your site, now you have to tell them what to do and how to do it by helping them to understand how your fulfilling their needs along with needs they did not realize they had…
Recently I came upon a phenomenal list of 20 questions to ask yourself before you launch your marketing campaign, 6 questions you ask before you write your blog, and six steps to achieve content marketing success. I believe it was originated by Seth Goden however I found it here.
You have to have a step by step plan that will allow you to measure behavioral, essential, strategic and targeted activity. Joe Pulizzi refers to it as “return on objective”...what actions do you want your specifically targeted buyers to take by providing them with what they really need to know, all while making sure that your marketing effort matches with your strategy.
How do you do all this? You have to do a lot of research by developing social media strategies using social media tools that help you discover revenue streams, then you have to apply the correct SEO strategies all while increasing your personal brand.
Ferny and Ray helped me when I took the SEO Networker Mastermind. While they did not teach me everything, they shined the light on a lot what was necessary and led me to a great deal of the right tools to help get the job done... with out ripping the hair out of my head ~ for real.
If you understood anything by reading the above, you will realize that this ain't at all easy and you need someone you can trust to coach you. The first SEO Networker Mastermind ended in March 09 and Ferny and Ray are still helping us with free web makovers. They keep on delivering.
Dr Deb DiBiasie ND
Boston
www.web20seotraining.com
www.seonetworkerbonus.com
About the Author: Dr Deb DiBiasie ND
Member Since: 10/26/2008
Company: Social Media Marketing Online
Industry: Marketing and Advertising
Primary Web Site: http://www.web20seotraining.com

