Finally A Sales Funnel That Works

 So I recently traveled 5hrs in the air 2500 thousand miles away from home to check out this sales funnel. OK.. actually my wife and I were going on vacation to the Hawaiian Islands.  Much to my surprise I would physically walk through the perfect sales funnel. Before we landed in paradise, and when we were planning our trip one thing was for sure, we wanted to go snorkeling.

So the first thing I saw when we landed was the stands with ad magazines and brochures. We picked up a few and started browsing through them.  I started to see this same company placing ads in just about all the magazines I picked up, and the ads really caught my attention. So in I went to one of their shops. My first impression was, “Wow this is a shop for a serious person looking to explore the islands”. They had snorkel gear and much more.

The counter clerk greeted us and asked how may I help you.  I said wow you guys advertise in just about every magazine I have looked through.  The clerk smiled and said we do place a lot of ads. So I told him we would like to rent some snorkel sets.  He repeated the deals that we saw in the ads and explained what we needed.  And also showed use the differences between the equipment we can rent.

With the rental of the snorkel sets he said we can go on a coral reef cruise to snorkel for free, a $50 value. Nice. I said he also mentioned he can get us on a dinner cruise that is normally $100 a person for $50 a person.  Of course on vacation without our kids I said lets do it.  After that he asked what else we were going to do on the island for the week.  We mentioned we were going to take a trip in the rain forest area of the island, and he offered us an audio CD to play in the car to let us know the mile marker of sites to stop and visit on our journey.

So after leaving the shop I started thinking, “I just walked through the best sales funnel“.  You might be asking yourself, “What do you mean? or just sounds like you got sold”. Well let me explain; First of all this company has ads in front of their targeted customers.  Second, their shop is full of multi-able streams of income.  I only mentioned a couple but in this shop they had just about everything under the sun.

Before I was offered something else they made sure I got what I originally came for, a snorkel set. Then they basically showed me one time offers.  Seeing clearly that I was with my wife (knowing your customer) offers us a dinner cruise at a discount and free snorkel cruise (creating value). Then some recommend merchandise to assist us in our travels.

So let me wrap this up, my wife and I walked into the this shop expecting to pay $20 total for a weeks rental for a snorkel set.  We walked out paying $196, happier then when we walked in….All because of this company’s sales funnel.  Lets break it down, they generate targeted leads.  Their primary business or niche is a snorkeling shop. They have affiliates and other multi-able streams of income like the dinner cruise.  It’s no wonder these guys dominate their niche, they can afford to.  They make money even if you say no to there primary business or niche. They also know that when you create value like the free coral reef cruise ($50 value) and build trust with your prospects or customers they will spend more.

So how does this work for the network marketer? If you already have a mlm company that you promote, that is great. You have a primary business.  But are you generating targeted leads? Can you offer them tools, books, coaching, education, affiliate programs for multi-able streams of income?  Are you creating value to those you work with? Do you have a system that tracks your prospects and follows up with them through emails?  Are you building your own list of prospects and customers?

If this snorkel shop only sold me a snorkel set for $20 and I left, two things would happen.  One, they probably would not stay in business very long. Two, they would lack marketing and advertising funds.  Kind of sounds like the path 97% of network marketers out there who don’t understand the importance of a sales funnel.

To learn more about how this system works, and to take your primary business to the next level, run yourbusiness like the top network marketers do.   Here is a sales funnel and marketing education system that I use to help you build a profitable home based business.

I have step by step blue print on how to get your primary network marketing business online, with a proven sales funnel click here.