How To Attract Leads For Your MLM Or Home Business Opportunity
Once again I would like to start by thanking you for taking precious time out of your busy schedule to read this article. For entrepreneurs like you, you know that time is the most valuable commodity we humans posses. I will show you how you can take a few simple steps, apply a few simple techniques that will allow you to attract leads for your mlm or business opportunity. This article is meant to provide you with good valuable information and not any fill-in or fluff. I want you to be able to read it, apply it, and succeed from it. If possible please print this article so you can come back to it or you can visit my blog where I post all my articles, a link will be provided in my author bio. So let us begin.
I remember when I first started out in internet marketing. I was very excited to join my first home business venture! I spent hours upon hours navigating through my website, checking out my banners, and looking over the comp plan. I was so excited! This program practically sold itself, (so I thought). I followed all the instructions that came with the 30 marketing plan. And after 30 days guess how much money I made? Drum roll…. $0, nada, nothing. I was buying leads from the companies they told me to, placing banners on websites they told me to, exchanging traffic and nothing happened. I was pretty devastated. Not so excited. What the company didn’t mention was that good quality leads is what will make any business successful. They didn’t tell me how to build a list of followers that would read my newsletter. Heck, they didn’t tell me how to build a newsletter period. Anyway, long story short, I knew I needed to build a list that would plug into my marketing pipeline. I just didn’t really know how to do it effectively. What I found was nothing short of amazing. I learned a way to attract leads to me, instead of going out prospecting and chasing people. I will share with you exactly how to do just that.
First thing’s first. The first thing you absolutely need to do is become an expert in your field. Become knowledgeable in internet marketing or MLM marketing. Become an alpha male. Be a person who people want to follow. By being knowledgeable you become valuable. People are attracted to people who can guide them and teach them. If you can create value for people, people will be attracted to you.
Secondly, you need to market and pitch your knowledge instead of your product or service. Confused yet? Let me elaborate. When I was selling Real Estate I had a newsletter I would publish on a by-weekly basis. The information was pretty general. I published information on local Real Estate trends, market conditions, and home values. I provided good quality information which set me up as an expert. If one of the people receiving my newsletter thought about selling or buying Real Estate, guess who they would call? Do you think they would go through the phone book and play eeneie meenie miney moe? Or do you think they would call the Real Estate expert who would educate them on a by-weekly basis. If I was providing them with information and teaching them, and another Real Estate agent was sending them postcards about his company and asking for business, who do you think they would call? The same applies for any kind of business. If you can provide people with good quality information, they will come to you when they need your expertise. That’s when you get to educate them on your MLM or home business opportunity.
Thirdly, never ever pitch your opportunity upfront. Ever! Always offer a solution. If people want to find a business opportunity, offer them information on how to pick the right company. Educate them on what things to look for. Educate them on how they can succeed in internet marketing. Once they learn to like you and trust you, then you can educate them on your business opportunity or MLM.
There you go ladies and gentlemen. This is a very basic lesson on how you can attract leads to you instead of hunting people down. I wish I could provide more information but this being an article I must make it short. I hope you gained some valuable knowledge. Until next time, happy marketing!