3 Sources of Back Links Left on The Table by 87% of Online Marketers



Read More: SEO

Free back links aren't actually free at all. If you resent paying money you must invariably invest your time obtaining them.

This is because quality without promotion doesn't do anyone any good, especially for your business. And a thorough promotion campaign ensures strong market presence.

The best course of action remains getting passed the traditional link chase and start creating quality content, superior products or just an unique cool website that people want to link to and further recommend.

You're probably well acquainted with the classic link sources but in this article I'll try to broaden your perspective with a few more pieces to the puzzle:

1. Alternatives to classical content syndication

2. Under-the-radar methods for getting backlinks from independent websites

3. Social media platforms

1. Diversifying Content Syndication

Although linking opportunities may sprinkle in every corner of your niche market, in most cases your eagerness isn't met with the same feelings by your potential partners.

Instead of barging in with your one sided proposal, a better approach is to show you available for creating a unique piece of content to be added on their site, with the afferent link pointing back to your own site.

Considering that innovation is rather scarce in today's web, you might even think providing a snippet of your future work just to make the proposal sound more professional.

If you lack writing skills think of hiring a ghost writer.

When lacking even basic inspiration, thoroughly rewrite some of your previous work. This builds additional relevancy for your site and exposes past (but ever green) content to new readers.

Without doubt article and press release directories still represent a good source of back links but the problem with them is that some take forever to get your content publicized and indexed by SEs.

With Blogs and theme related websites the process is accelerated, plus you enjoy a certain level of exclusivity as compared with ADs with thousands of active pen names and articles waiting in line to be promoted on the home page.

As a rule of thumb publish your content on websites with an Alexa ranking below 100.000 and at least toolbar PR 3, depending on your own. Another content marketing tip: see where big dogs of your industry publish content and appropriate their habits.

2. Giving Testimonials for free Back Links

The beauty of testimonials is that they always come with a back link. If your counter part fails or refuses to do so, simply retract your approval.

On the other hand, testimonials can also be disguised reciprocal promotions, being widely practiced between marketers that know, like and trust each other.

All time, be sincere in your appraise because promoting junk products could hurt your credibility.

Just promote products and services from recognized marketers and they delivered results in your own hands.

3. Social Media Platforms and Hub Pages

A well balanced policy within the social bookmarking sites, namely a 1 to 4 ratio in bookmarking your own content will provide overtime a handful of quality free links.

There are two "don't"s you must follow on the top social bookmarking platforms and these are: 1) exclusive self promotion and 2) never use automation.

Apart from social bookmarking you can use social media platforms like HubPages and Squidoo where you create useful tutorials and "how to"s of interest for your niche.

As a matter of fact, if you're just launching a new website and want to promote it through innovative, quality content, you should publish some pieces - or rewritten versions - on these two platforms, as the chances of getting in the first five positions in Google's SERPs are much higher then with your young website.
 
 Concentrate your bookmarking efforts to only established platforms with active social interaction and never, bookmark content on websites powered by open source software like Pligg and Ning. Due to the fact they resemble more to a spam nursery, Google completely ignores them.

Get more free back link sources, visit the SE optimization on my educational blog, TrafficCpanel.com.

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About the Author: Cristian Lungu

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