Attraction Marketing – I’m Gonna Catch Some Flack For This…

“We are not put on this earth for ourselves, but are
placed here for each other. If you are always there
for others, then in time of need, someone will be
there for you.” ~ Jeff Warner

My intent with this post is to speak from the heart.

This post is not meant to garner a lot of traffic, or a lot of hits on google, and I focused on absolutely NO keywords here.

It is just my thoughts on a page for you to understand how I think attraction marketing should work.

Have you thought about it?  What does attraction marketing mean to YOU?

Seriously – have you really thought about it?

And I mean specifically to YOU – not what your upline taught you, not what you read about in some article, not what you saw on someone else’s profile on Facebook on what THEY thought attraction marketing meant to them.

This last week I’ve taken some time to do some reading and reflecting on my own life and business.

Now, I originally I hesitated to even mention this because it would scare some people off, and I will probably even catch some flack for posting this – but I’m o.k. with that, because the message here is bigger than that.  And that is why I decided to keep writing and posting what I feel is necessary.

The last 4 Sundays in church, we have discussed a topic called “Just Walk Across The Room.”  Not going into too many details, the basics are that when you encounter someone that is asking about God, Jesus, Heaven, the Holy Spirit – you simply provide them an ear to listen to their questions and comments, and are receptive to your inner voice saying “This person needs you to listen and interact,” or “Be a friend, not a religious converter.”

It’s NOT about pitching a sermon on them, preaching to them about religion, or dropping a bible in their lap and telling them to read it so they will join your church.  WOW – talk about scaring someone away!!

As the lessons continued over the last few weeks, we discovered that as time goes by, those people will learn to see you for who you are as someone who cares, is a “REAL” person, is willing to listen, is NOT pushy, is not religious, or a bible thumper.  And in turn, they will start asking more questions and dig deeper into who they are and what they really want from you  – because they see your love for them shine through.

The final lesson this week talked about the “Big Picture” of Just Walk Across The Room and it was GLARING at me from the video screen.  The #1 Priority for ANYONE – no matter their religion, skin color, age, gender, nationality, etc. – should always be people, and more specifically relationships with people.

It REALLY is the #1 key to life – people and your relationships with them – period!

So isn’t that exactly the same thing we as network marketers should be doing?  Working on our relationships with people?

Stop our pitching and spamming,  stop our “Great New MLM Start up – Join Now” messages, stop hitting up friends and family to join us in our businesses, stop throwing comp plans and testimonials in their faces!

Isn’t that the same thing as what a judgemental, “hollier-than-thou,” religiously pious person would do?

How would that make you feel if someone came to you and was preaching and screaming about the bible to your face?

Have you stopped to think that maybe that’s what you’re doing with your MLM business?

One Final Piece

So at the beginning of this post, I told you that I had read a book.  That book is called “The Shack”.  If you haven’t read it yet, don’t worry, I won’t pitch it in your face.  But I will say that it is something that have found to not only be important, but has completely changed my life, turned it upside down, and inside out – but in good way.

I don’t want to give anything away if you haven’t read it yet, and plan on reading it.  So I will keep this simple.  It is not religious, but it is about a relationship with God.  Throughout this book our main character re-establishes his relationship with God is a VERY unique and thought provoking way.  Nothing I would have EVER expected.

Personally, I find it to be honest, filling, and what I believe as God speaking thorough the author.  On a basic level, I find it being JUST what I needed in my life to answer some of my own questions.  But that is me.  You may get something COMPLETELY different from it.

What Do You Want In Return?

The key point of what I am trying to make here is that God wants us to not only have a close relationship with Him, but with everyone else as well.  You, me, him, her, them, they, us.  And the best way to do that is with love.  Love without a plan!!  No agenda, no goal, no motive, no conditions.  Simply love.

Couldn’t that possibly be the answer to all of this?  Couldn’t this be the ultimate in attraction marketing?  Loving human kind with no expectancies in return?

Again, I state the quote from the top of this post:

“We are not put on this earth for ourselves, but are placed here for each other. If you are always there for others, then in time of need, someone will be there for you.”

I know that I will most likely catch some flack for this – but you know what – I took a vow to be honest, forthcoming, and stick to my core values starting this year and moving forward.  And so far, I think I’ve done a good job with it.

It is not my intention to hurt anyone with this post, but rather bring some light to something that I see HARDLY ANYONE else talking about in this industry – and is dear to my heart.

This is how I view attraction marketing.  This is what I have determined that it means to me.

I’m sure I don’t have to ask given how we “shouldn’t mix business and God”, but I welcome your thoughts and comments here on this post because I think it’s a topic worth discussing and bringing to light.  Lets see how far this goes!

God Bless You,

Linus Ruzicka