Why The Old Way Of Doing Business Might Leave You Out Of Business

Click Here To Read The Full Post.. Why The Old Way Of Doing Business Might Leave You Out Of Business

There’s a shift going on RIGHT NOW and I hope you’re aware of it.

For the next 5 minutes, I want you to forget about traffic strategies and building backlinks; forget about email subscribers and comments; and forget about whether or not the people you’re marketing to will ever buy anything from you..

…and ask yourself this one simple Question: “Am I Doing Business The Old Way… or The New Way?”

That’s hard to answer without any more information, right? I figured as much, so this post will attempt to answer that question for you. Oh.. it might also ‘Ruffle a few feathers’.

The Old Way Of Doing Business Online..

If you’ve been online for any length of time, you’ve noticed that there are a ton of ways to build a business online. These ways are called business models but they could easily be broken down into 2 categories.

The first category is what I’m calling the “Value-Later” model.

This model includes things like squeeze pages, mini-sites, ppc and video sales letters with words being read off the screen. (sidenote: I find those video salesletters very annoying, I mean why not just show your face, Jesus!!)

….OK , back to our regularly scheduled post :0)

It revolves around the concept that you can build many of these mini-businesses and have them all working for you automatically. I have no problem with this model, and I know a few people who have successfully managed to build mini-sites that sell a product for them 100% on autopilot.

The thing about this way of doing business is that online consumers, today, are much more cautious of who they’re doing business with online. With the rise of social media, and the fact that everyone now has a voice – trying to sell a total stranger is probably the dumbest thing a business can do.

Take a look at how this looks on a process map..

The first step is to get the visitor, then try to sell them something before they can leave and IF you get paid, you then provide value and help them.

Click Here To Read The Full Post.. Why The Old Way Of Doing Business Might Leave You Out Of Business