5 Crucial Twitter Facts To Help Promote Your Business

Twitter was first launched in 2006, and ever since then there are over 453 million users worldwide.

If you are a business owner and you haven't yet got a twitter account, here are some facts you may change your mind about getting started and joining the rest of us on twitter.

For those companies who thought 'twitter' was just a 'fad' and wouldn't be around for long, then the statistics below are going to blow that theory out of the water. 

Twitter is growing fast, and those companies that are using twitter alongside their existing marketing campaigns are now seeing the impact of how a single tweet can affect their bottom line.

Let's face it, twitter is here to stay, just like facebook!

1. Started up in 2006
2. has over 453,000,000 users
3. over 359 billion updates have been added on twitter during that time
4. over 88 billion updates are now being tweeted each month
5. over 2.2 billion search queries per day
6. Tweets consist of 140 characters per post

* Twitter facts from Tweet reports

SO with the above facts and figures, are you seeing how this may impact and improve your sales and marketing? Have the light bulbs gone off for you?  I hope they have. 

Now with twitter marketing there are a few rules to observe.  You can get more detail on this from my previous article on twitter ettiquette

Now although twitter is not as popular as facebook, it is catching up.  The fact that you have to squeeze your message inside of 140 characters is a challenge and it is suprising how much of a conversation you can have with fellow tweeters. 

Hashtags make it easy not only to find trending topics, but to also help with marketing and sales and tracking.

Watch out for 'Trending' topics, as become part of these can also help push your business in the twitter spotlight.

Klout scores - heard of them?  This is a new phenomenon which looks at your 'social networking' activity across twitter, facebook and other social networks like myspace, bebo etc.  Having a good klout score can also help boost your credentials. 

Now all this may seem daunting if you do not have a twitter account, but take it slow.  Go out there and create an account, don't be shy to set one up.  Promote yourself, not your business on your twitter account.  People 'add' people to their twitter friends not a business or a 'spammer'.

If you are using the right keywords, and socialising with other users you have a potential reach of over 1 million or so users at a reserved estimate.  Remember, its not how many followers you have, but the quality of those following you. 

Having a good twitter campaign and strategy will help push your business ahead online, helping to generate more leads and promote 'brand you'.

Click here to use the tools I have used to help build my twitter campaigns and generate leads and income back into my online business.

PS add me @workfmhomediva  and I will follow back :)

To your online marketing success!