Do You, The Network Marketer, Understand the Power That Social Media Tools Can Have Upon Your Network Marketing Business?

Engaging the Audience

Donna, you made several good points in this post.

One, is the importance of putting the kind of content out there in whatever social media you use to capture the attention of your readers/followers/friends.

Every networker has much to contribute from their lives,expertise and personality.

Engaging the audience can become the result of authentic relationship building through social media.

Donna, I know for myself I

Donna,

I know for myself I was hestitant in becoming a part of the "social Media" world, but then I found the importance and influence that I had that helped others, in just a stroke of the finger. Like you said,

"I know you may say, your not famous like him. But I want you, the network marketer to remember Tony Hawk did not start out as a famous skateboarder. He started out as a individualy just like every else.. He basically built and branded his name by providing his market with value. He learned a skill that many of his followers are longing to conquer."

This is powerful, we all start from the beginning somewhere, learning and fine tuning a "new skill" is key in this fast world of business. If people find you sharing and being real they will follow and want more.

What's In Your Toolbox

Donna I liked how you used Tony Hawk as an example of someone who understands the power of social media. His social media marketing campaigns have been solely responsible for at least a couple of hundred dollars for my sons PS3.

Social media marketing is a skill set that is quickly becoming a swot after profession. I've even heard of paid positions being created within companies because of the advertising exposure one can gain from an effective social media marketing campaign.

This is the future business, and those of us who are learning this skill will be in a great position to take advantage of the lucrative opportunities that lie ahead.

Building relationships

Donna - You brought this point to live in a way we can all relate to (especially my skateboarding kids:).

Learning how to use social media is a crucial part of internet marketing. And its important to learn how to use it properly so you present yourself professionally, and so that you spend your time effectively. You can waste a lot of time on social media if you don't have a focused strategy in place. One of the most important elements of that strategy is understanding which social media sites your target market use. You have to go to where your potential customers are hanging out.
Thanks for sharing Donna!

Twitter Tool is Powerful

Just like Tony Hawk has done by building his brand - when my son played in the little league world series I twittered all during the games updating people who were away from home to watch it on TV but had their phones - I had no idea how many people were watching my tweets - but they were being announced at a local football game, a women's business meeting, and both of our jobs employees were watching them. Twitter has power in short burst - Social Media if used the correct way can bring your brand to light

Angela Brooks
www.angelabrook.com

Skill Plus Marketing

Donna: Yes, learn something that can set you apart from the rest and then let your audience know how you can help them get what they want. Excellent information - great job!

Your Own Broadcast Station

Hi Donna,

Even though we use these social media tools, I don't think we have even scratched the surface of the power they provide us. The reach is immense.
I was just listening to a webinar from the people at StomperNet who are the gurus of everything internet and they likened Twitter to having your own broadcast TV station on 24/7. And this is more cool than the late-night infomercials as the power of Twitter Search makes it very targeted.
The Tony Hawk video was very cool.
Thanks for sharing.
Cheers! Calvin

Who Knew

Hi Donna,

Who knew that just going to parties, (social sites) could be so powerful. Just like a "normal" party, you get to know people, listen to them and find common things to talk about. I like how you pointed out that this is a skill that should be learned and applied. Otherwise a person can flounder at the "party" with no real direction. While it's great to party, when building a business, having focus on the direction of your conversations can save a lot of time.

With all that said, anyone ready to party?? See you there. :-)

Michelle

Feedback

OK. First of all I would like to take this time and thank each and everyone for stopping by... And most importantly, leaving the great feedback about the power of social media.

The medium that starts it all.

So let's continue to strive to engage...

Thanks Again,
Donna Wells

Branding Ourselves.

Hi Donna,

Great article. You made some excellent points.

All network marketers need to brand themselves. We all have a story. And our story continues to develop. Putting that story on the internet is a great way to build relationships and attract people.

You said that branding was a "learned skill." I completely agree. Like you said, Getting the training you need is critical in this very important part of your business.

Scott Hubbard

Is it that simple?

I think sometimes we try to make everything much harder than it needs to be. Donna, your example was brilliant! It shows how simple success can really be. We learn so many skills and sometimes we don't stop to implement them.
Your video of Tony Hawk brings the message home for us.

We Can Make Our Fame

Fame comes in many "flavors". One does not need to be a national athlete, or a TV star to be famous. If you get out into your local community and start participating - you will gain local fame. I speak on the topic of social media in my local community at networking groups, leads groups, service groups, chamber events ect. I am always surprised to know that people I never met know my name, know what I do, and are seeking to meet me. ANYONE can create this for themselves with a little marketing skills. Social Media helped a great deal in creating local fame - if I can do it I know that you can too.
Dotty

Your Power

Great way to cover the topic of Social Media, and demonstrate your own power.

Nice Anology with Tony Hawk

I liked how you made the social media connection with Tony Hawk and Twitter. Do you think network marketers could do that with their products, or something similar? I haven't seen that done before.

You are correct, it is a learned skill. But something to keep in mind, like all of us, Tony had to learn to use the tools. The thing is, Tony already had the influence.

Creating influence is what really defines success.

Nice work Donna.

Good Example - Tony Hawk

Tony Hawk is a good example of putting a Social Media tool in action. Like Dotty said, getting out in the community with the tools, as well as online, brings the influence as people get to know the real person behind the social media tool.

Thanks for posting this information, Donna.
Kathy

Never say never

When I started on the Internet I thought never will I use twitter etc.
Microblogging for someone who already has a short attention span, can't be smart to encourage this kind of activity. I need to learn how to focus for more than 140 characters :).

I've come to realize that as Internet marketers we must always be willing to learn and most importantly implement new tools and strategies - social media is an important piece of your internet business plan.

Thanks for pointing this out.

Twitter Hunting... Brilliant!

Social media is THE future of marketing. Knowing your tools, understanding what they can do and Thinking OUSIDE THE BOX with them will let you raise to the top of your industry as Tony Hawk is obviously doing. A great lesson for us all. Thanks for sharing Donna :)

Live Your Dreams!
ShellyB

Tony Hawk and Social Media

Great article, Donna. The point you made about not being famous makes it all the more important to get involved with Social Media. Where else can the average business person reach potentially millions of people...for free? It's definitely a skill worth developing. Thanks for sharing this.