How Do You Tweet For Business?

I was watching the BBC News a couple of nights ago and caught the program “Impact” hosted by Mishal Husain on location at Jakarta, Indonesia. 

Indonesia is definitely in my list of possible vacation spots in the future! I heard from some of my friends that when you’re in Indonesia, especially in one of its famous beaches, there’s some kind of mystical air that permeates the atmosphere that you are literally transported into a different time and place! A probable good spot to write compelling content while on vacation!

But, before we get carried away and sidetracked about grand dreams and thoughts of vacations, I’m actually here to talk about Twitter in Indonesia!

Did You Know That Twitter In Indonesia Comprises 15% Of All Twitter Users All Over The World?

According to this BBC News report, social media is all the rage in Indonesia and with mobile phones and Internet access everywhere, Indonesians are actually prolific when it comes to updating everyone with tweets. The only other countries that are ahead of Indonesia are the US and Brazil; that means Indonesia lords it over on Twitter over the whole of Asia.

Now, this to me is an amazing bit of news! I immediately did some research on the web as well as on Twitter and a majority, if not all, of Twitter users in Indonesia actually tweets in their native tongue, Bahasa. I surmise that in Brazil they also tweet in Portuguese.

Now, I couldn’t help but think and wonder about the endless online marketing opportunities for tweeting in one’s own language. (Although, it would be another issue to determine whether or not Twitter is really effective as a tool in reaching out to new prospects).

The Question Is: Do you think there’s a significant impact when you use your mother tongue to reach out to potential customers or prospects on Twitter? (Or, even Facebook for that matter).

From my end, I use the English language as a universal language to communicate in my website, Facebook, and yes, Twitter. I could opt to tweet in Flemish but I felt that it would just be too limiting. As I have mentioned time and again in my previous posts, the Internet is a global village and I think that English is a global language.

How about you? Based from the experience of Twitter in Indonesia, what do you think is the most effective tweetspeak or Twitter language to use?

Here’s a related article that you might want to read up on regarding identifying US regional dialects on Twitter: http://earthsky.org/human-world/analysis-of-tweet-speak-reveals-regional-dialects

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To Your Success,
Elmar Sandyck