What Is a QR Code and Why the Heck Should I Care?

 Okay, I admit it, until about a week or so ago I had absolutely no idea what a “QR Code” is. Let alone a QR Code Generator. But I guess it’s becoming a really big deal. This technology is already very popular overseas in Japan and Europe but it is quickly gaining popularity in the United States now also.

You may be more familiar with bar codes, the two-dimensional codes that were first seen on Wrigley’s Chewing Gum in 1974. Today you see bar codes everywhere.

Well, QR Codes are very similar. They are two-dimensional as well but instead of bars they consist of squares and rectangles.

Here’s the exact Wikipedia description …

“A QR code (short for Quick Response) is a specific matrix barcode (or two-dimensional code) readable by dedicated QR barcode readers and camera phones. The code consists of black modules arranged in a square pattern on a white background. The information encoded can be text, URL or other data…..”

This little code can come in pretty handy because it saves a lot of time.

For example, your prospect, client or customer can get to your website faster by just scanning in your QR Code with a QR Reader on their smart phone, iphone or virtually any phone. All they need to do is download a free QR Reader application to their phone and then just scan your code.

What information can you put on a QR Code?

Well, it’s pretty much up to you. You can put on there whatever you want it to do. For example you can put your contact information on it, or just plain text, your website URL or whatever.

Where would you put it?

You can put your QR Code on your business cards, flyers, brochures, greeting cards, postcards, banners, notecards, memo pads, and more.  The possibilities are endless. You can even put them on t-shirts or hats as well. Really, really cool!

If you would like to implement this technology into your business you can generate FREE QR Codes right here and find out more information on how to use them.

So why should you care? Because, not only will this new technology make the connection between the online and offline world a lot easier, but before long you will see it pop up everywhere and trust me, you don’t want to be left behind.

To Your Success…

Ilka Flood
The Enlightened Networker

P.S. Are you using QR Codes already in your business? Let us know your experience in the comments below.