ISXPERIA TAKES TOP RANK FOR WEB TRAFFIC GROWTH PAST 3 MONTHS - MORE GROWTH TO COME

PRESS RELEASE - FOR IMMEDIATE RELEASE
7/18/2011

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Last Friday, July 15th, news broke across the world in the Direct Selling Industry which ranked isXperia Number
1 in "Web Traffic Growth - For Last 3 Months"
isXperia claimed the number 1 position by achieving 180% growth in the last 3 months and isXperia is predicted
to grow by another 1,500 - 2,000% by January, 2012.
Richard Mulcahey, a Distributor in North Carolina, said, "A big thank you to IsXperia corporate for providing firm footing
for all of us in the field as we continue to grow brick by brick."
isXperia President, Jason Camper commented on isXperia's recent growth:
isXperia is gaining traction and getting very close to it's growth phase. Christopher Bratta, Founder &
CEO spent the first two years perfecting product formulas and setting up the company's back end
infrastructure.
Eight months ago we started a branding initiative called Xperia 2.0 that would focus on the company's
front end infrastructure and framework.
This campaign rebranded the company from all angles. We developed new Distributor marketing
websites and back office systems. We have also introduced new company videos, new product videos,
new marketing materials, new compensation structure, a new car bonus and a new yearly convention
schedule.
As a result of the Xperia 2.0 initiative, we achieved substantial growth & sales, doubled the amount of
checks being paid to Distributors and attracted new field leadership in North America and European
Markets.
We're currently working to begin our Soft-Launch in several International Markets. Each new market
requires registering core products, setting up proper logistics, establishing international leadership and
planning several international meetings.
Also, a new campaign in the US market is scheduled to begin in August. This campaign is centered
around a new product launch and home meeting system that will have great success in the US market.
The upcoming launch of TeamXIP.com will be the final piece of Xperia 2.0, providing a global training /
support system and giving Distributors around the world the tracks-to-run-on.
I am extremely pleased with what the corporate and field leadership teams have accomplished over
the last eight months.
We've accomplished all that we have, while still remaining a debt free company with a pristine track
record.
Although we're honored to be in the industry news, with the number one rank for "Web Traffic
Growth - For Last 3 Months", we also know that we really haven't entered the race yet, we actually
just finished "putting our shoes on".
The next six months of growth will be huge for not only the company but also our loyal Distributors
across the globe.
I am extremely confident about our current position and future direction. There has never been a
better time to engage with isXperia and profit from the upcoming global growth.

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