Pay Per Click can be LETHAL!

Google Adwords should be a monster under your bed; it's big, nasty, scary and can KILL you, financially--IF you don't know how to use it.

Some of the so-called Adwords Training out there is just as scary. It's full of myths and legends about people who either made it to the big times or fell on their sword trying to tame it.

And if you think you're safe following Google's kind and gentle helping hand, nuh-uh! They want your money, and although they look like the knight in shining armor, laying their cloak in the mud so you can pass unscathed, they keep their dirty little secrets from unsuspecting newbies, and lead you right to the quicksand!

For example: When you bid on a delicious keyword you really want, and they kindly tell you what the minimum bid must be to get the coveted position above the fold,--what they don't point out clearly is that it's the MAXIMUM bid cost. You can probably bid much lower and still rank 3rd or 4th; possibly even better, and keep your shirt, to boot.

Don't get me wrong--I think PPC is the coolest thing and the best new toy that still has it's shiny appeal long after Christmas, but you have to know what you're doing to play with the big kids on the WWW.

I can say this, because I was one of the beta testers for Jim Yaghi's "PPC Domination" project and I tell you it clears the fog about PPC and Google and, as I said in my testimonial, "I HAVE MY BLACK BELT IN PPC" and if you want to market anything, you need to know how to effectively use PPC, whether on Google, Yahoo or MSN. Make them your friends, and the world is your oyster, amigo.

I predict PPC Domination will be the classic tutorial for MLMrs wanting to take their business to the next level on the Web; (even after the inevitable copycats do their work) and even if you have never advertised anything before, if you've never written copy before. I have an advantage because I'm a professional copywriter, BUT, I never cease to be a student and I learned things from Jim in that arena, too.

Do yourself a favour and learn how to tame the Google shrew. It's the difference between knight and day. (pun intended) You can be one of those sabre-brandishing marketers with skill and ease and bask in the glory of the spoils of battle for top spot in the sponsored ads.

You can thank me later.(large bills only, please!) LOL  http://Recipe4Freedom.leadsfromgoogle.com

Molly Chapman  ;0)
mollyachapman@gmail.com
www.speedysponsorship.com