Mike Dillard Almost Destroyed My Business... And He Doesn’t Even Know it!

First, let me tell you right off that I love Mike Dillard.  The truth is I’ve purchased virtually every one of his courses and trainings.  In fact, it was Mike Dillard’s Magnetic Sponsoring course that first got me hooked on network marketing training and attraction marketing.  It was also the first network marketing course I ever bought.  

Here’s another truth -- Mike Dillard has become one of my mentors, even though we’ve never had a lengthy conversation. 

So how can i say that Mike almost destroyed my business?  That’s easy. 

I've heard it said that everyone is addicted to something. For me, its education.  My parents drilled into me very early on the importance of education, and it’s been ingrained in me ever since.  Bachelor’s degree, Masters, Ph.D.... I just kept going and going.  And its no different in my new career as an Internet Marketer.  

"Hi, my name is Bob, and I’m an education and training addict."  

And Mike DIllard was my primary supplier.  He got me started with Magnetic Sponsoring, then Building on a Budget.  It wasn’t enough.  I needed more -- Copywriters Guild, MLM Traffic Formula (1 and 2), PPC Domination.  And now it’s WWN.  I just can’t stop myself.  I am compelled to learn everything and anything I can about Network and Internet Marketing.  

I want to be just like Mike.

So what’s the problem?

Somewhere along the way, I broke one of Mike’s cardinal rules.  It happened without me hardly noticing.  It was a colossal mistake that almost destroyed my business before it even got started....

I neglected to IMPLEMENT what I learned.

While it’s true that learning is never a bad thing and education will propel you in all aspects of your life, too much training and not enough action can spell disaster.  I got hooked into this vicious circle of taking network marketing training course after training course.  I would attend all the webinars, do all the assignments and ask the right questions. 

I was a model student and I had an impressive list of skills, but I was also dead broke.

It’s true, I am highly trained in various aspects of network and Internet marketing, including social media marketing, paid advertising, article marketing and list building.  These skills have served me well in building my business, but only after I learned from this one crucial mistake.

I was learning without implementing.

There comes a time when training won’t move your business forward any further.  

You must take action and implement what you’ve learned.   Learning about pay-per-click marketing does you no good unless you take what you’ve learned, set up some campaigns and placed some ads.  Becoming proficient in article writing is great, but won’t put a nickel in your pocket unless you role up your sleeves and write the articles that builds your list of prospects.  

It all comes down to this:

Knowledge without action is simply a whole bunch of stuff stuck in your brain.