Magnetic Sponsoring by Mike Dillard Quick Review
This was the very first book I read when I was on the fence whether I should become a network marketer since my warm market is small. How do the big boys attract so many people to them? I always assumed they were chasing people down, banging on doors, and tackling people in the grocery parking lots with constant pressure until people bought just to get rid of them…
This book introduced me to the concept of attraction marketing. I can actually attract people to come to me and want to hear about my product!?! Mike Dillard must be a warlock to pull this off, sitting in his basement with the skulls/crossbones/candles to make this happen…
I continued reading and it made sense to me. This book opened me up to attraction marketing! You are reading this post right now because you are attracted to what I have to say! The best part is it is so easy to learn and duplicate. You can have people chasing you down wanting to hear more about your marketing strategies or opportunity!
Another mind opening strategy is brand myself? Again, this makes sense. How many weight loss/gas card/energy saving/time share/endless list MLMs are there out there? What really makes one that much different from the other? You are that X factor. People come to follow you because they believe you have the solution to their problem. You can help them save money/lose weight/generate an income. You must brand yourself!
This was only the first two chapters! If you haven’t read this book you are doing yourself a great disservice! Reading this book alone will give you incredible knowledge and set you up as the leader people want and need! I don’t do this book enough justice with my quick 2 chapter summary. It is a MUST READ!