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Classic! Jim Rohn Applies the Law of Sowing and Reaping to Network Marketing
Jim Rohn has a classic recording that explains how the Law of Sowing and Reaping is so very clearly played out in growing a Network Marketing Business. It is the thorough understanding of how it works that enables us to discipline our disappointment and keep sowing, and ultimately succeed in Network Marketing.
What is the Law of Sowing and Reaping?
In Mark 4:3-8, Jesus says:
There went out a sower to sow:
And it came to pass, as he sowed, some fell by the way side, and the fowls of the air came and devoured it up.
And some fell on stony ground, where it had not much earth; and immediately it sprang up, because it had no depth of earth:
But when the sun was up, it was scorched; and because it had no root, it withered away.
And some fell among thorns, and the thorns grew up, and choked it, and it yielded no fruit.
And other fell on good ground, and did yield fruit that sprang up and increased; and brought forth, some thirty, and some sixty, and some an hundred.
You, as a Network Marketer are the ambitious sower with excellent seed. You have drive, determination and are ready to spread the word. Your seed is good. You have an excellent company, with an excellent product and you have been given just the right words to say.
But the facts are the facts, and we are told clearly how this world works in the parable above. There are some things that are indeed, inevitable.
#1 The birds are going to get some of the seed.
You can give the invitations, and even get confirmation that some guests will attend... but then they will not show.
Oh well! Some will, some wont, so what!
Don't chase those birds,for if you do, you will leave the field. You aren't sowing if you are chasing. Chasing will distract from your future, not add.
Its better to just accept it as it is... for you were told: The birds will get some of your seed.
Now, if you keep on sowing, you will eventually plant enough that the birds cannot eat it all, and you will get sign ups into your business. Unfortunately...
#2 The seed falls on rocky ground where the soil was shallow. On the first hot day it withers and dies.
Those wonderful signups who seem so gung-ho? Some are going to drop just as soon as the excitement wears off. The hot weather is gonna get some - this is not of your making.
Some don't stay. Attrition is real. Sure, there are things you can do to make sure your people have everything they need to stick if they are going to... but some wont no matter what you do!
You cant solve this. You can only cooperate with things the way they are...
And keep on sowing! You need to discipline your own disappointment and keep on prospecting and showing the plan.
You will sign up more people, and make more money, as long as you continue to sow. You will enroll more people and you will find that...
#3The seed falls on thorny ground. The plant starts to grow again, but the thorns choke it and it dies.
Some of your new people will let cares and distractions choke their business. The unfortunate fact is that people will let little things cheat them out of big opportunities.
They wont listen to the conference calls, won't make it to the local training events. They'll let 'real life' as they see it get in the way of their dreams. They wont make the dream money either... and then they will choke, and fall away.
Its just the way it is...
The good news?
The sower keeps on sowing, and :)
#4 some of the seed will fall on fertile ground and will spring up and grow.
As long as you keep on sharing the story, keep on giving the invitation - finally the seed falls on good ground.
The fact is, it always will, if you keep sowing.
This is the way the world was made.
Dont try to figure out WHY, just work with it!
Now the last piece of this is that the people you enroll will work their business with differing intensities. You cannot change them, and should not push them.
The parable says that some will work at 30%, some at 60% and some at 100%. You can never expect a 30%er to do the work of a 100%er. Instead, you must acknowledge and water the sprouts of the 30%ers... and keep on sowing!
A beautiful effect of your continuing to sow? Your skill level will inevitably increase. You have be be bad before you are good and good before you are great. So initially, you may find that you aren't very good at inviting... but you totally make up in numbers what you lack in skill! And the act of running the numbers will result in your getting better at prospecting and closing.
In short - get to work sowing, and don't quit! Just understand the way the world works, and roll with it! You will have success in Netowork Marketing if you operate in the understanding that it is a numbers game!
Member Since: 10/10/2007
I'm a Distributor For:: ViSalus Sciences
Other Company: Sponsoring Success LLC
Industry: Business Opportunities
Primary Web Site: http://www.MelanieMilletics.com