Network Marketing Success And The Courage To Focus On The Top 20%

You should never feel bad about being on a learning curve.

In fact, you should be concerned if you reach the point that you don't feel the gravity of that incline...

One of the lessons I learned a long time ago was to focus on the top 20% of my organization.

I learned this lesson the "hard way" after spending years working hard to build a sales territory that would prove the "80/20" Rule was wrong. (The 80/20 Rule says that 80% of your business comes from 20% of your organization).

I was making money, but spending time trying to develop those weaker customers took extra-ordinary effort.  It wasn't until there was a changing of the guard in managment that my new manager convinced me to focus on the top accounts...and my business exploded.

I've found this to be true in network marketing as well.  In fact, network marketing success depends on being able to cowboy-up and have the courage to focus on the top 20% of your customers and especially your distributors.

It comes down to Deserve vs. Need.  And nobody taught the concept better than the late, great Jim Rohn:

Listen To Jim Rohn Explain Need vs. Deserve

Once you have decided your destination, and committed to being serious, your only choice is to focus your time and attention on those who are as serious about improving themselves as you are.

You know what it takes to succeed in your company.

How much retailing you need to do...

How many distributors you need to recruit...

And along the way  you are going to bump into many who are not ready to change their lives.  Not ready to improve themselves.  Not ready to invest in their future.

They'll have plenty of excuses and they'll string you along with "When I get the money" or "When I get the time".

And every minute you spend on them is time you don't have to spend on someone who is ready to change their life.

How To Identy The Top 20%

It's pretty simple really...they will be in action doing those things that will drive success.

They'll find the money to start their business...

They become a product of the product...

They'll get busy on their circle of influence...

They'll show up for training and coaching calls...

As Jim Rohn said, you have to learn to work with those who deserve your time, not the ones who need your time.

He goes onto to explain that as a leader you need to teach people to deserve your time.  Teach them to be in action.

It's important to love everyone, but  you are not obligated to carry anyone on your back.  You can't want it for them more than they want it themselves.

If you are the student, learn to deserve your upline mentor's time.  If you are a leader, learn to make it clear what your downline needs to do to deserve your time.

Complete Training On How To Deserve Your Mentor's Time

What are you doing to show that you deserve your mentor's time?

If you enjoyed this post please comment and share if you want more content like this... About Tom Bradley Tom is an old-school sales guy who made a boatload of money using attraction marketing before it even had a name. Now he dedicates his time to building his network marketing organization and helping others earn real money with their home-based businesses.

Call Tom-702-245-7468 | Email-tom@honestmlmcoach.com | Skype-twbradley | Work With Tom  

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