Whining About "Information Overload"

Lots of people complain about "info overload."

And really, I don't have much patience for it.

For one thing, they're buying into a myth.

What do I mean?

Well, people who actively build their business don't get info overload. If you're implementing info that's making you money, then chances are you're not overloaded with info... you're UNDERloaded with it.

It's like pay-per-click... when you get an ad that makes a profit, you don't complain about spending too much, if anything you complain because you can't spend more!

And so it is with good information.

If you use it, it can make you money.

If it sits on a shelf, it won't make jack.

That's why it's easy to tell who's serious and who's not.

Serious people WELCOME good info.

Non-serious people complain about it.

It's hard for me to understand people like that.

But there it is...

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Ben Settle is a direct response copywriter and email marketing strategist. His clients have included Mike Dillard, Jay Kubassek, and even Internet marketing “pioneer” Ken McCarthy. He also conducted the email and blog training for the “MLM Traffic Formula 2.0” product. Although Ben no longer accepts clients, he gives away over 700 pages of his bestselling ideas and insights free on his website at www.BenSettle.com.