Sign your name
Are you looking for thousands?
We're all looking for thousands of signups for our list are we not? Isn't that what the majority of the game seems to be today? Get traffic to your
website or capture page. So they'll be on your list. That's what gets them into the funnel. What's wrong with that? Absolutely nothing! If that's your
goal. But don't you want to qualify them? Mmm... mmm... no that'll come later. Right now I just need names... lots of names... on my list.
But I guess that's where I have a problem.
When I was a little boy as the son of sign painter. We painted big highway signs. You've seen them, today they're made of paper or neon. Back then we
painted them by hand. However, as you view those signs from the highway you can see no flaws in the workmanship. But if you could view those signs from up close and personal you might be surprised at what you could see. But when we painted them my dad would not allow us to have paint drips or squiggly lines on the letters (even though they could not be seen from the highway). Why? My dad always told us even though the viewer couldn't see them. He could, and we could and we would always know that there was a flaw and we left it that way. After painting the sign he would always paint his name down in the right corner. Even though it couldn't be seen from the highway. He taught us to always look at things with a critical eye and be picky about the result.
Make sure it was good enough to sign your name.
So what does this have to do with building your list. Well for me it's easy. You get up each day looking for thousands to sign up at your site.
But, I'm picky... I'm looking for one. You should be looking for one. That one person who has decided they are tired of the hype, tired of the empty
promises, and tired of the lack of success. Someone who is looking for you! Looking for your help, your leadership and your friendship. So today... I
decided I'm not looking for thousands of signups... But being picky... using my critical eye...
because after all we're only looking for one!