Life Insurance Marketing #16

Life Insurance Marketing #16: If you read my article Life Insurance Marketing #15 we talked about there is a science to marketing which is understanding human emotion and why people buy.

Over the past 100 years there have been 4 marketing greats. You can use their strategies to improve your life insurance marketing.

Claude Hopkins was the first to understand selling systems. Many years before the internet he created automated systems to sell products.

Louise Cheskin spent years understanding psychology and which colors will cause people to buy. For example if you use the color of orange in your prices quotes people will feel you products are more affordable.

Edward Bernays who is the nephew of Sigmund Freud who changed people buying habit at the time people only bought what they needed. Edward Bernays figured out how to make people want by changing their emotional attachment. 

Life insurance is something people need by using this type of approach we can make life insurance the popular thing to do. This will be a major asset in your life insurance marketing.

Respectfully,
Chris Brown
888-888-9802, ext 66509
http://prostarprofits.com        
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