The "No Selling" Bull Crap and how to Get Over It...
I hate being sold by sleazy salesmen. I hate to be closed, up sold, lied to, manipulated, “fear-of-loss”-ed, convinced into buying something that I don’t want or need.
Most people feel the same way. That’s why sales is such an intimidating profession. I once heard that the dropout rate for the sales industry is well above 90% over a one year period.
Unfortunately for you, there’s no way to get around it – network marketing is an industry of sales and marketing. Anybody trying to sugar coat it by telling you otherwise is either in denial, or not telling cold, hard truth.
But fortunately, manipulating people and trying to convince them to buy something they don’t need is NOT what “selling” is about.
Now, whenever you see someone advertising the tagline “No selling” for a home based business opportunity, you can safely say BULLSH*T!!
“No Conning” or “No Convincing” or “No Manipulating” would be a more suitable tagline.
If you own a business, or you are involved in a business opportunity, you are in sales. Period.
The word “sell” actually originates from the old English word sellan, which literally means to give.
In our modern, money hungry culture, it seems to take would be a more suitable definition. And this is why so many people who are in sales, do not want to admit they’re in sales.
Selling is ALWAYS more profitable when you come from the paradigm of giving.
When you are truly serving someone, it is never about you, or your product or service, however great they are. It’s all about them.
The sleazy salesman’s goal is not to serve the customer. He’s always thinking about how he can take advantage of the next guy and how much money he can make. And that’s why everybody hates him.
What selling is really about…
Here’s what I believe true sales is about. Selling truthfully is NOT about taking advantage of other people, it IS about giving them an advantage.
It’s not about convincing people to buy something they don’t want or need. It’s about finding out what someone does want or need and helping them to get it.
The biggest misconception people have about selling is they think it is about getting when it really is completely the opposite.
In a previous post, I gave the analogy of a spotlight on a theater stage. When dealing with a prospect, the spotlight must always be on them. Which means always giving them your full attention, giving them time, giving them empathy, giving them education, and helping them make a decision that’s right for them.
When you have this approach to sales, which I believe is the right approach, you can be true to yourself, you can be feel comfortable doing it because you know that you’re serving others, you can have fun, and best of all you can be profitable.
To Your MLM Success,

Wayne Wu
Looking for success in network marketing? I struggled for 2 years before stumbling upon the right answers. Let me freely share them with you.
Original article: The "No Selling" Bull Crap and how to Get Over It posted at The Profitable Networker.
About the Author: Wayne Wu
Member Since: 09/12/2008
Company: The Profitable Networker
Industry: MLM
Primary Web Site: http://www.ProfitableNetworker.com


Excellent message describing what sales is all about
Great job Wayne !
Very Good View Of The True Nature Of Sales
I agree with your post, Wayne.
I've had discussions all over BN about selling.
One thing people like to say is that the don't sell,
they "market".
I think if they understood sales and read some books on
the subject from Tom Hopkins, Zig Ziglar, etc., they would
have a better opinion of sales.
I never have had to "Sell"
I say that because I have found needs and given solutions. That is all. Never had to convince anyone of anything. After getting to know what I can do to help them they say to me Can I join you. And sometimes I say Yes. So Never Convince and if Selling is Giving to those who are looking, then that is what I do.
It's All Good
Wayne,
Great article and even better word picture describing the spotlight on the prospect. If Upline behavior were this honest, this giving, this generous then our industry would not have the 'black eye' it has in the general public's perception.
And many here on Better Networker wouldn't be so upset when someone calls them on their responsibilities to those they recruit.
Thanks for contributing so well to the community.