The Attraction Marketing Formula To Rapport Building

In today’s MINDSET INSIGHT I am going to focus on the process of why the Attraction Marketing business model works so well when it comes to avoiding the “PITCH YOUR BUSINESS AT ‘EM” type of approach.

Attraction Marketing is all about positioning yourself as an authority in your niche and offering VALUE to the market place. By investing in yourself through continuous self development and marketing training you will find yourself positioned as an expert in comparison to 97% of ALL network marketers within 3-6 months.

The only way you are going to build your business whether it is online or offline is to self generate your own leads. Once you start doing that successfully on a daily basis you will quickly find yourself thinking “NOW WHAT?”

For many years the traditional selling approach has focused largely on

10% Building Rapport
20% Identifying Needs
30% Presentations
40% Closing the sale

This approach focuses only on presenting the distributor’s interpretation of a solution, not on understanding the logical and emotional needs of the potential customer or in network marketing a potential business partner.

The Attraction Marketing approach offers a completely different strategy that suits far more people ….
This approach has percentages that look more like these :-

90% Discovering and Building a Relationship
5% Presentation
5% Commitment

Simply by inverting the old paradigm, you can focus greater energy and more time on connecting and understanding the initial part of the sales process. Ask yourself who would YOU rather be speaking to out of the two examples above?

How do you do this?

1. Help other people solve their problems.
2. Listen to what is being meant not just what is being said.
3. Asking the right questions at the right time.
4. Feeding back what you think you heard they want.

If you choose to adopt the universal principle that your mission is to help others and thereby help yourself and expand your business, then your thriving home based business team should be having fun and making profits every week.

If you are not having fun and are not on track for achieving your personal income goals, work closely with your mentors to determine where you need help as you take your journey towards more success in your business.

“The roads you will take are for TRAVELLING not for DESTINATIONS!” Michael Oliver

Be INSPIRED today to give it ALL YOU HAVE GOT!