Besides Will You Marry Me, These Are The 2 Most Important Questions In A Network Marketer’s Life.

Over the years, I have learned that simple approaches not only save time but they always turn out to be the best.  I learned this technique at a training conducted by a giant – at the time – in the deregulated telecommunications network marketing field.

 He was not a slam bang, sign on the dotted line kind of guy.  Far from it.  Were he involved in the tortoise and hare race, he would have definitely been the tortoise…come to think of it he was beefy in stature.  But I digress.

 First encounter with a prospect be it in person or over the phone (yikes, I can’t send an email?) should be one of information gathering.  You want to gently ease your way into the prospect’s shoes.  Get to know his/her needs, wants or desires.  (He once said that if he could not find out what a prospect needed in their life that they were not currently able to get on their own, he would wish them well and cut them loose.) 

 What are the two questions?  Wait, I haven’t forgotten the topic of this article.  Just wanted to give you some background on how this fit into my training.

Once the prospect shares personal information (needs, wants and desires) with you, it is time that you BRIEFLY share the business with them.  Bear in mind you are not purposely avoiding giving them a dissertation of how great your network marketing opportunity is…you are building curiosity.

If your prospect is interested in your briefing he/she will seek more information either with any leave behind material (if a personal meeting) or visit your website.

 This is vital.  And here is why most of us fail because we do not want to seem too pushy.  Be sure to TELL your prospect something along the lines of “How about if I give you a call tomorrow night around this time so you will have a chance to get more information.   I can answer any questions you may have at that time.”

What this does is remove the possibility of your prospect telling you when he/she will review your material.  Sometimes it is simply a stall on their part.  Kind of timid when it comes to the unknown: network marketing.

 Call him/her back the following night.  Do not, not, not ask him/her “So what did you think?”  If you ask them that, hopefully you will be wearing a poncho because a whole lot of negative is going to spew all over you.

After BRIEFLY exchanging niceties, drum roll please, ask him/her: “On a scale of 1 to 10, what is your level of interest in our company helping you attain ____________ (mention their need)?”  If they get all smart alecky on you and give you a response of “Negative 5”, you have nothing more to discuss.  Do not waste your time, move on.  (One network marketer who approached me wanting to get into my business as he was not making money in his business actually gave me a “Negative 5” response and before I could hang up wanted to pitch me on his business.  Yah, the same business that was keeping him broke sounds like just the thing I was looking for.

 If the answer to that first question is in the 3 to 6 level of interest, that is weak.  Either the person is just plain negative or they are a skeptic.  In either case, they will be a project but if you are just getting started you may have the time to turn them around.  (Quite frankly, I will not waste my energy on anyone who does not give me a 7 to 10 level of interest.  What I have done in the past is place that person under a new team member in my group and oftentimes I have seen positive results from that 3 – 6 level of interest person as well as the team member that I inserted this prospect under.)

 What happens to the 1 and 2’s?  I keep them on my email list but I do not waste time trying to convince them to join my business.  Same trainer told us: someone convinced against their will is of the same opinion still.  Makes sense.

 If you have continued reading this far, I am ready to give you question number 2 that I ask my 7 to 10 interest level people:  “What kind of questions do you have about my company that I can answer to get your interest level up to a 10?”  Again, you have taken control of the conversation AND you are not asking them what they are thinking to get them to 10.  Instead you are maintaining control over the information flow as well as encouraging any objections to be put on the table for you to respond to.

 Heck, if you got up enough courage to ask your spouse to marry you, you will find these questions are a whole lot easier to ask.