Color Your Way To Success!
Read More: Just before hitting the sack last night, I decided to open my Facebook chat and get to know someone in there that I hadn't the pleasure of getting to know just yet.
So it was I opened a channel with a very interesting 21 year old college student.
He replied immediately to my "Hello, how are you doing?"
And,
we got talking.
Now here was somebody, hungry for knowledge. He explained to me, he had a room full of books about entrepreneurship and how to build success.
He mentioned, or should I say bragged about, how successful he had been in his company, making 10,000 dollars his very first month. He even went as far as calling himself a stud and that every Network Marketer was after him.
Now, words like these have to get you thinking.
I don't mean to say that what he told me was a lie. I am sure everything was true, just the way he said it.
What I mean has to do with personality characteristics.
A great MLM veteran, Michael Dlouhy wrote an e-book a few years back, that is making a massive change to the Network Marketing industry. One of the reasons it is having this effect is for its explanation on human personalities.
He describes the following four different characters, of which we all are a certain blend:
Yellow, 35% of the population. These are the nursing, teaching, nurturing kind of people. They give from the heart and never have time for themselves. Yellow's hate being sold. They do not like to talk about business. They are into family, their kids, the life they can have, doing their business.
Blue, 15% of the population. They just want to have fun, fun, fun. Blue's are always in jumping from program to program, not caring about the details, but seeing the big picture at once. They are the most creative people on earth. Blue's don't like to be sold either, but they will go ahead with things if they think it will be fun to do so.
Gree, 35% of the population. These are the analytical people and actually can analyze things to death, missing opportunities, because they analyzed it too long. Green's always want all the information, all the detail and they need their own time to figure things out. Green's can take the Blue's idea to the next level. Green's do not like to be sold.
Red, 15% of the population. These are the big hitters in companies. They are money motivated, money focused. Red's treat Network Marketing as a sales business. If one lead says "NO", they jump straight on to the next, recruiting, recruiting, and recruiting. They are normally the once that everybody is looking for, because they are the "get-the-job-done" sort of people.
Good thing with Red's, they are very connected and they do not necessarily mind to be sold. Problem with Red's, they're only 15% of the population and they are totally uncoachable.
And here is where we get back to the story of me talking to my friend. Just by the way he described himself in the very first few minutes of our conversation, it was clear he was a Red, a big hitter, a stud.
He even mentioned he wasn't "recruitable" at this moment in time, meaning, he at some point would be open to being sold.
I will tell you one thing about Network Marketing. It is not about recruiting. It is not about the numbers, It is not about the money. Network Marketing, in order for it to work for everybody, is a teaching and mentoring business. You don't recruit, you sponsor. Making contact with only a few people, that you train well and get them to do the same with the people they bring into the business, has a long-term, big building effect.
I do not recruit, I do not close. I build relationships, I will teach you and train you and you will make your own decisions.
And the best things about working this way are, I am really getting to know the people in my team, I'm having a lot of fun doing the work and I'm getting a super paycheck for it as well.
So, next time you talk to someone, think about what personality that person is. What would this person prefer to talk about and what can you do to make this person’s life better. How can you help this person reach hers or his personal goals in life?
If you are reading this and you think, "WOW! I want to know more about this." just download Michael Dlouhy's e-book for free at: http://rutgerdiergaarde.successin10steps.com
To Your Success!
About the Author: Rutger Diergaarde
Company: No Company Entered
I'm a Distributor For:: Other / Not Listed
Industry: Health Care
Primary Web Site: http://rutgerdiergaarde.bigmlmlies.com
Great Job Rutger
Thank you for giving us a snapshot of the colors and a story helping us identify a persons personality color.
Timothy C Burns
Rutger You Got It..........Many companies chasing after you
and then they are belly up!!!!!!!!!!!
Relationship building is where it is at.
From Spain all the way around the world. Thanks friend, Jan
Personality Colors
Great Article Rutger!
I think it is Vital to any Business, Not just MLM, to understand the Personality Colors so You can Learn How to Effectively Interact with people. All Businesses deal with people, Learn How to Understand Your Customers and Business will Boom!
Personality characteristics
Knowing the personality of people will help you build relationships with them,and network marketing is all about relationships.
Alice McCarthy
Missing an N
Once you put an 'n' on the word 'gree' and then the article will be perfect. Hell, I would join you in a minute or less. Great job, thanks for sharing.
Colors Breakdown
Knowing a persons personality characteristics really allows you to determine if their someone you want to spend your time with. The beautiful thing about is industry is that you can choose who want to work with and who you do not.
Great Article Rutger
Understanding What Is Important To Each Person Is Critical!
I can't believe what happens when we really understand people, what's important to them and how we can be all that we can be for people. I am so grateful to have been taught that listening is truly the best gift we can give to a person. Thank you for this excellent article dear friend, keep them coming!!
Ahhh The Colors
Understanding that there is a need for us to have different Colors is as important as understanding the Colors. What a Boring world if we were all the same.So for you Greens and Reds...Us Blues will just Grin and have fun,Yellows...well we love you too.
Love the Colors.....
Oh my, very nice article. It's a great summary of how important the Colors Personality training is. I learn something new about it nearly every day. Thank you for this great piece, Rutger!
Explanation on Human Personalities.
Great topic, it really helped me with all people in my life.
Spot On!!
Spot on Rutger thanks for the Value...Build People. People will build your business.People do not care how much you know until they know how much you care. Develop relationships, provide value and people will come to you. Learning the colors of personalities is an awesome tool to incorporate into your bag of skills to assist you in knowing how to communicate properly when building one on one relationships in Business & Life! Great article on this topic...using the colors is defiantly a huge benefit!
When I learned this it changed my Life!
I now know what I had to do to be more acceptable to all the Greens and Yellows. I do not care about the Reds so much. And I also learned to understand myself better. Your friend for life Juanita
Life is more colorful...
After you add the "colors" concept to what you already know about yourself and others. It is fun to see the endless array of personality colors, the subtleties and nuances. It is a very helpful tool in communicating with others and deciding whether they will be good partners in your business.
Rainbow!
Thank you all my friends, for such wonderfully colorful comments. It will hang like a beatuful rainbow over my day. :-)
Rutger, You're dead on!
Years ago (when I was younger), I owned a Color Institute and Salon teaching this exact method of understanding yourself and others using the 'Blue Base/ Yellow Base' System.
You have quantified all the concepts in one easy to understand version. Keep up the great posts.
Thank you,
Abi
Is it possible to be more than one color?
I can see myself in at least 3 -- Green, Blue, and Red...
Maybe I'm Brown?
Nice post, Rutger!
Hmmm, very interesting!
Hmmm, very interesting! Knowing what color personality prospects have certainly will help in sponsoring them.
Colors Vs DISC model
You have come close to describing by color the D.I.S.C model of personalities famously revisited in the 1980' s amoung metwork marketers. Look up DISC in Wikipedia or Google it. I have pasted an excerpt here:
The assessments classify four aspects of behavior by testing a person's preferences in word associations (compare with Myers-Briggs Type Indicator). DISC is an acronym for:
* Dominance – relating to control, power and assertiveness
* Influence – relating to social situations and communication
* Steadiness (submission in Marston's time) – relating to patience, persistence, and thoughtfulness
* Conscientiousness (or caution, compliance in Marston's time) – relating to structure and organization
These four dimensions can be grouped in a grid with D and I sharing the top row and representing extroverted aspects of the personality, and C and S below representing introverted aspects. D and C then share the left column and represent task-focused aspects, and I and S share the right column and represent social aspects. In this matrix, the vertical dimension represents a factor of "Assertive" or "Passive", while the horizontal represents "Open" vs. "Guarded". [2]
* Dominance: People who score high in the intensity of the "D" styles factor are very active in dealing with problems and challenges, while low "D" scores are people who want to do more research before committing to a decision. High "D" people are described as demanding, forceful, egocentric, strong willed, driving, determined, ambitious, aggressive, and pioneering. Low D scores describe those who are conservative, low keyed, cooperative, calculating, undemanding, cautious, mild, agreeable, modest and peaceful.
* Influence: People with high "I" scores influence others through talking and activity and tend to be emotional. They are described as convincing, magnetic, political, enthusiastic, persuasive, warm, demonstrative, trusting, and optimistic. Those with low "I" scores influence more by data and facts, and not with feelings. They are described as reflective, factual, calculating, skeptical, logical, suspicious, matter of fact, pessimistic, and critical.
* Steadiness: People with high "S" styles scores want a steady pace, security, and do not like sudden change. High "S" individuals are calm, relaxed, patient, possessive, predictable, deliberate, stable, consistent, and tend to be unemotional and poker faced. Low "S" intensity scores are those who like change and variety. People with low "S" scores are described as restless, demonstrative, impatient, eager, or even impulsive.
* Conscientious: People with high "C" styles adhere to rules, regulations, and structure. They like to do quality work and do it right the first time. High "C" people are careful, cautious, exacting, neat, systematic, diplomatic, accurate, and tactful. Those with low "C" scores challenge the rules and want independence and are described as self-willed, stubborn, opinionated, unsystematic, arbitrary, and careless with details."
The importance of this information is how you use it to taylor your approach to each potential prospect to meet their needs before you present your proposal. Further, it is important to understand these personality types as you relate to them if they join your team. The DISC diagram looks like this:
D : I
--------
S : C
Your quadrants look like this:
Red : Blue
---------------
Green : Yellow
I think this puts you in the genius category of personality typing if you so closely correlated to the DISC model without ever knowing about it.
Finally; It's not important to put yourself (or others) in only one quadrant. More importantly, you may be a blend of 2 or more of them. Ideally, you will be able to move among the quadrants as the need arises when you encounter other personalities. This flexibilty is crucial to the long-term survival of your relationships.
Thanks for sharing.
Love to hear your comments. Have a great day. Harold Hutchinson
[edit]
Educational Colors!
How refreshing! An industry trainer gave a similar quadrant of characters: pearl, sapphire, emerald and ruby. It's interesting to note .. mine is between emerald and ruby or somewhere between green and red!
Thanks for sharing.
Hmmm.....no closing??
Great message...life and business is all about building relationships with eachother. Only in that way will we grow and truly be happy in all areas of our lives.
Thank-you for reminding us!
Wonderful Synposis Rutger!
It's all about paying attention to your prospects, truly listening, and learning who they are, what their needs are.
Yes we all have a bit of most of the colors in us, one being more predominant at one time or another.
Another great way to remember the colors are :
Binders - Yellow (binding people together, great
team players)
Minders - Red (minding the balance sheets)
Finders - Blue (great go getters in finding new people,
friends, customers and prospects alike)
Grinders - Greens (grind and sift through all the details)
Such a great reminder that our people skills are what will help us most in this relationship business!
Thanks again for a wonderful post Rutger!