F.O.R.M Your Network Marketing Success



Read More: Prospecting

Most network marketers talk too much and don't listen enough, which is why so many don't succeed. Here is a proven method that will produce great success in both the warm and cold markets. The key is to ask questions about areas of life using the acronym FORM (easy to remember):

 
The "F" is for Family. Ask your prospect about his/her family. Talk about the kids. Discuss family goals. Ask about time with the family. Talk about vacations, their home, vehicles, college, etc. Anything negative indicates a pain area.
 
The "O" is for Occupation. Ask about their job or business - downsizing, merger, buyout, new boss, business down, long term viability, pay? Any negative comments indicates a possible pain area.
 
The "R" is for Recreation. Ask about vacations, hobbies, golf, boating, bowling, etc.   If your prospect complains about lack of vacation time at work, lack of money to take a vacation or lack of time to really enjoy any outside activities, then you've got a good hot button.
 
The "M" is for Money. Talk about the insecurity of the economy and social security. Ask what they are doing to prepare for future retirement - investments. If they complain about not enough money or concern over their ability to retire some day, then you have a pain area.
 
By asking questions, you uncover needs and wants. Once you have uncovered your prospect's pain areas, you can then present information about your company, products and opportunity that will eliminate the pain. You will be amazed at how receptive they will be to what you have to say when you are delivering a solution rather than a sales pitch.

Login or register to post comments  |  Views Views: 3,910  |  Comments Comments: 19  

About the Author: Rod Nichols

 
9
4

What's This?

Member Since: 08/06/2007

I'm a Distributor For:: Yoli Blast Cap Technology

Other Company: I am a founding distributor and Triple Diamond with Yoli

Industry: MLM

Primary Web Site: http://www.AlkalinityBiz.com

Comments



F.O.R.M.

This is one of the first things that I was taught by the upline in my MLM. It's an incredible feeling when you know you've given someone a glimmer of hope just by listening for a few minutes. More than once I've been told "GOD sent you to me". Awesome Awesome Awesome!

Mary Gayle Bittle — Fri, 09/11/2009 - 12:14pm

and a little step further

This is good stuff. I've been listening to some recorded conference calls on this very topic. And a step further would be that after we've listened and have seen a way where we could help them, we don't go "presenting" our whole product line and opportunity to them. But instead we might say something like this, "If I could show you a way to ... would you be interested?"

Dayna Camp — Mon, 09/14/2009 - 8:23am

Filling the need

Rod,
great post! this method indicates a passionate approach when communicated through the heart as opposed to the mouth and mind. Your prospect will be able to tell the level of your sincerity by the way you ask these valuable fact finding questions.

When you really boil it down, you have to analyze your ultimate goal when it comes to recruiting.

1 Is your honest desire to fulfill the potential prospects needs, wants and desires?

2.Are you trying to just fill your down line and your pocket?

If you are passionate about #1 you will build long term flourishing relationships with those you attract.

If you are focused on #2 don't bother, you will surely lose and then bash the industry.

Here is to hoping you choose #1

Dr Deb ND
Boston

Dr Deb DiBiasie ND — Mon, 09/14/2009 - 8:30am

Great!!

This is very good advice. Sometimes I myself seem to forget those concepts. Building a relationship is no. 1!!

Lisa Gill — Mon, 09/14/2009 - 8:34am

F.O.R.M.

You are right on with this idea. I have been implementing it for a number of years and it DOES WORK!! It also helps to keep "you" out of the picture. It is impossible to help others when you are only thinking of what you can get out of it. Love others and they will love you as well and life gets better from there!!
Jo Anne Morris

Jo Anne Morris — Mon, 09/14/2009 - 10:21am

F.O.R.M.

Outstanding post Rod.
I will start today to use this with all of my contacts.Thank you...

j mudd — Mon, 09/14/2009 - 10:48am

Couldn't agree more

Show them you want to know more about them than trying to get them to know more about you.

Raymond Merritt — Mon, 09/14/2009 - 11:32am

Right on target

This post is right on target. You will see continued success using this approach! The sky is the limit in network marketing if you try to help people. Great post!!

Neil Lauderbaugh — Mon, 09/14/2009 - 12:56pm

Simple and to the point

Perfect. So simple. And this takes the 'pain' out of trying to sell. Find out about them. And for heaven's sake -- don't make FORM be about you.

Jo Anne Fogarty — Mon, 09/14/2009 - 7:46pm

WOW - great ino

I need to print this and memorize it. This is very helpful information. Thanks a lot.

Bridget Johnson — Mon, 09/14/2009 - 8:09pm

This would be great hung up on the fridge

or near the phone where you can read it when you are making calls. This F.O.R.M. can help you know what problems your own opportunity can solve for someone. Great post!

Marianne McEachern — Wed, 09/16/2009 - 4:33am

Great Article

Very substantial article and right to the point,

I enjoyed that, thanks for the post!

Joanna Vaiou — Wed, 09/16/2009 - 9:03am

Awesome Article

This is one critical skill that one must learn. Thank you!

Tammy A. Morton — Wed, 09/23/2009 - 5:40pm

form

It was a very good article. When I use the form questions I get good results.

mark gardner — Thu, 09/24/2009 - 9:21pm

FORM

I have been in MLM for many many years and this point can not be emphasize enough. It is the main point to getting prospects involved in what ever you are doing.

Terfa Nyamor — Thu, 09/24/2009 - 11:48pm

FORM

This advice is very practical. Asking questions using FORM method is a great way to build a relationship and qualify a prospect without presenting your opportunity. It really helps to identify their needs if they have one and provides you a direction to take when explaining your business.

Daniel Mililli — Sat, 09/26/2009 - 4:32pm

Some of the greatest ideas are the simplest

Hi Rod,
Just like some of the other people here, this was one of the first things I learned in network marketing so that I could learn to talk to people. It is great as an icebreaker even if you are not prospecting people for your business. It just takes the pressure off in social situations.
Thanks for sharing Rod.
Cheers! Calvin

Calvin Mah — Wed, 09/30/2009 - 1:11am

Wonderful Advise

All of the mentioned ideas are great, we just have to do them. Also, never give up and maintain your integrity. I have learned that if you are not coachable, it wont happen. Live and Learn...then each one ..teach one!

Gemma Moore — Mon, 10/05/2009 - 8:02pm

Most Forgotten Method

In my years in network marketing, this is one that I forgot most!

Edison Victorino — Thu, 11/18/2010 - 7:54am

FREE Bottle of Alkalete

In my 31 years of network marketing, I've never seen a better company than Yoli, that's why I came out of retirement to build another huge business. Fill in the form below for a FREE bottle of Alkalete!

Get Your FREE Bottle of Alkalete Today!
Email: Rod [at] TheTVW [dot] com