Web Design Sydney | 3 Ways To Slash Your Web Design Costs

The Only Web Design Sydney Company I Trust Are These Guys! And the 3 best ways I've found to slash your web design costs are as follows:

1. Know EXACTLY what you want before you even pick up the phone to call a web design company.
2. Know exactly WHY you have a website. Ask yourself. "What is the primary purpose of my website"?
3. Know exactly how you plan to MARKET your website before you even publish your first piece of content on it.

I'll unpack each one of these statements for you now:

Number one: Know EXACTLY what you want before you even pick up the phone to call a web design company. I mean everything from your colour scheme to the pictures you want, the layout to the wording of your headline. You don't have to be a web designer to do this. Here's what I sent to my web designers when I set this site up. I emailed a photo of myself. I sent a photo of the sky on one of those glorious blue days and said this is what I want for the background. I sent them about 7 links to all different websites that I liked. Under each link I told them exactly what it was I liked about that site. For example: (This is pretty much the brief I sent them with some name changes...)

1#    Here are some photos and links of some finished examples of certain things I'd like to have on my site.

2#    In this photo of me you'll notice a white mark on my right shoulder that I'd like to have removed.

I don't want any of the background of this photo used.

3#    The Other photos are pictures of the sky on one of those glorious days. They're the colours I want for the background of the headers.

4#    Here is a link to B*******'s site Blahblahblah.com (I gave them a REAL link. This is Not a real site:) and in this example I want the ability to have a video in the form on the right hand side like he does and to be able to change videos when ever I want so I can test which video converts visitors into leads the best.

Remember that this form is to be the most dominant image on the sites and instantly draw your attention when the page opens. The Arrows are very important to help show people where to look as well. Experiment with different colour arrows.

Check out this Form as Well. (This Is A REAL Site)

This is actually the course that I'm on that has taught me all of this stuff. I like his free instant access button.

I've included a hand drawn picture of what the form will look like. The Whole form is to appear above the fold, so as soon as someone opens the page they can see the whole form. Make the colour of the form darker blue like on Blahblahblah.com

5#    I also like the glossiness of B******'s site.

6#    I want the reflection off the words in the header like on Blahblahblah.com and I want a similar Orange RSS button on the top right.

7#   The layout of the header is to be like Blahblahblah.com  My photo on the left, then my name, then My headline middle and slightly to the right then the RSS button on the right.

The header is to only be 1 inch in height just like J***** B******'s. This helps to keep the form above the fold.

7#   Under the form is where I want "Connect with Peter on..." Twitter button then Facebook button  then YouTube Button. I like B*****'s buttons on Blahblahblah.com

8#   I like how The headlines of each post on Blahblahblah.com  are blue. I want My Headlines to be the same colour blue as my header and the dates of the posts appear on there as well.

You get the picture right?  By knowing exactly what you want you save a ton of time and money because you don't have to go back and forward with them so many times. Also, the designers have a very clear target to aim for. Less time spent for them is more money in your pocket.

Number 2: Know Exactly WHY you have a website. I'm dumbfounded by the amount of people I speak to who can't answer this question. "What is the primary purpose of YOUR website"? Here's mine. The primary purpose of my website is to collect the information of my visitors. i.e. First name, email and phone number. That's it!

The way I do that is by providing valuable information to them. I help them solve problems with in their business. Specifically I help businesses get their message in front of the people who are looking for them right now, Online. Get on page 1 of Google, YouTube and other search engines etc... In exchange for their contact information I GIVE them more detailed information on how to do this. For example, Click On This Link Now fill the form up there on the right, and I'll give you a FREE training video that outlines the principals of search engine ranking. WHY Google places some content high and other content low. You'll learn how you can influence Google to place your content on page 1. Then I get in touch with you to find out how else I can help your business. It's my Automatic lead system, Pretty cool Huh? Knowing WHY you have a website allows you to know what you need to have on there. You don't waste money on useless pages being created.

Number 3: Know exactly how you plan to MARKET your website before you even publish your first piece of content on it. This is CRITICAL. The quicker you make money back from your website the better. Your website pays for itself then. When you've planned out your marketing campaigns properly you're way more likely to actually have visitors to your website, and more importantly, convert them into customers who buy from you. You know the old adage? "Failing to plan is planning to fail". Something like that anyway... SO, how do you plan to market your New website?

The reason this is critical is because you need to know exactly what keywords to go for and then use them to set up your web pages properly. You need to use your keywords in all your titles, descriptions and meta tags etc...to get them to rank on Google but there's a major problem that most people don't know, not even the web designers! You see they are Web Designers, not Internet Marketers. There is a HUGE difference between the two and the problem is this...

Did you know that your actual website only counts for around 15% of your ranking power! And that's only when it has been configured correctly. (I can help you with that:) Would you like to know what the other 85% is made up of?

Of course you would, simply fill out your details in the form up there on the right and I'll show you. Plus...I'll give you call and help you work out how best to go about setting up your website for maximum ranking power. Remember I'm an internet marketer not a web designer. Web designers make things look great. I'll help you make money with your new site!!!

Thanks for hangin' in there to the end of this post. Here's another post you might like: Future Proof Your Business.

P.S. If you decide to click on one of the Web Design Sydney links here, make sure you tell 'em Peter Montgomery sent you.

They'll look after you:)