What is Web 2.0?

The Use of World Wide Web
We all know the workings of the World Wide Web and the significance it has in our daily lives, especially in this present day and age. Hitting the search button on our favorite search engine, keeping in touch with friends and family across the world on various social networking sites, buying air tickets or selling old clothes off on auctioning websites have become a part of our lives. And all this is possible with the new age technology that has been brought into our lives by the Web 2.0.

Web 2.0
Tim O’Reilly is the man behind the name of this technology which helps us post videos, include music and edit web pages all at the same time. The pages in this system are strung together like beads on a chain. Any kind of information you want to share with anyone, anywhere in this world can be done with the help of interoperability supported by Web 2.0 technology. So friendly is this technology that it allows visitors to websites supporting this system to enter comments and edit texts on the pages.
 

The Web 2.0 was introduced after the dot.com phenomenon that reached saturation in 2001. Here are the advantages of using the former as a web system:
 

•    The usability quotient of websites that are designed on the basis of Web 2.0 technology are several notches higher than the previous systems. Users can create blogs and design their homepages according to any style they wish to. The customization ability is way advanced in these websites than it has ever been before.
 

•    The graphics are much simpler without any web page feel to them. The buttons and links are more realistic with a desktop usage feel to them. You don’t require confusing patterns and symbols to signify information on these web pages.

•    Due to the ability to socially bookmark one’s site you can build virtual relations with a lot of people on the professional as well as the personal front. You can have an option for linking others’ blogs and web links to your own and do the same to your blog by linking them to others’.
 

•    Sharing photos, creating music playlists to share with everyone on your profile and posting videos have never been easier or quicker. Websites such as Flicker are examples of all these activities on the Web 2.0 system.

•    If you are looking to market your product as part of your online business venture then the Web 2.0 will make things easier for you. Although most of us are aware of the recent advances made by the World Wide Web, not everyone has equal knowledge of how to use it. Therefore, you have to make your Internet marketing strategies such that they can be created into simple web pages for everyone to access.
 

If you use the tools accompanying Web 2.0 technology for your website you can reach out better to your customers and indulge in peer-to-peer sharing of your web matter.
 

Working as an Internet marketer since 2005, Christopher Freville has been able to try various techniques in trying to take advantage of Web 2.0. He now shares his research results in http://www.web20stampede.com to anyone who would be willing to learn this new approach to Internet marketing