three tips any network marketer can use



Read More: Prospecting  |  Sponsoring and Recruiting

3 simple rules for effective follow-up marketing

  • Rule #1
    Build a permission-based email list offering valuable information to your prospects in return for their first name and email address. The term "permission-based" just means that you ask upfront if you may contact them.
  • Rule #2
    Install a robust, effective and finely tuned system on your web site to gather those names and email addresses 24x7. These are your HOT PROSPECTS that you can contact again and again.
  • Rule #3 (and this is very important)
    Fully automate your entire follow-up process or face drowning in a sea of email administration.

By following these simple rules, you can use follow-up marketing to build trust and credibility for your business. These are essential because...

  • As we've already seen, the vast majority of your site visitors and prospects simply won't buy from you on their first (and perhaps only) visit to your web site.
  • Most people need to be exposed to your offer several times (maybe 5 to 10) before they will buy anything from you.
  • You are losing countless customers and hurting your bottom line by not implementing an automated system to manage and organize your follow-up marketing strategy effectively.
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About the Author: BRUCE BROOKS

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