lraynal's blog

Turning Customers into Fans

When customers become fans, a high-switching cost is created.

Attitude Makes All the Difference

Two candidates, same qualifications: One comes with a smile and a hearty greeting, ready to tackle the world; the other, eyes cast downward with a mumbled “hello” and a slumped posture.

Give Your Company a Face

Facebook allows new customers to get to know you and your company in a non-intimidating fashion.

There is no crystal ball. Or is there? We may not know what the next great gadget to be invented is, but there’s one thing we all know very well: human nature.

There is no crystal ball. Or is there? We may not know what the next great gadget to be invented is, but there’s one thing we all know very well: human nature.

No one wants to be sold. They want to buy. What does this mean to you? Instead of trying to sell or push your product or service, make it more attractive.

Give up is not an option!

Think about it carefully: the best inventions of life were preceded by thousands of failed attempts… by the very same inventors!

Don’t Brag—Tweet

Twitter is free PR for your company.

Never Give Up

The best inventions of life were preceded by thousands of failed attempts… by the very same inventors! Likewise, your success will come undoubtedly after many failures.

Find Passion, Find Success

A friend once remarked to me that she didn’t care how much money a business made; if she didn’t like it, she wasn’t doing it.