Keeping it Simple!

  Written by Stephen Orchard on Aug 12, 2009 1:49 pm

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Here  are some words of wisdom from someone in the 'know'. He has done it, he doesn't just study it and critique it. He lives and breathes it. If you are not familiar with Perry Marshall than you are missing out. Meditate on this:

In my experience, the foundation of a stable and profitable
Internet business is having six systems in place. Just six:

1.    Market Research
2.    Properly built Pay Per Click campaign
3.    Conversion Tracking
4.    Split testing of key sales elements
5.    Seductive copy
6.    Automated Email follow-up

That's it. Just six. You can build a $1 million business, or
in some markets, a $10 million business, with just those
six things. Everything else is bells and whistles. All the
other kinds of traffic are great but I see them as gravy.
They serve to expand your empire beyond its original,
core foundation.

You might already have good SEO, a blog, banner ads and
whatever else, and that's fine. But if you are missing any of
these six essentials, you're leaving all kinds of money - LOTS of
money - on the table.

If you're focusing on anything else before the SIX are in place,
you're squandering precious time. But most of all you're clogging
your life with frustrations and complication and headaches.
- Perry Marshall
 

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