7 Simple Ways To Find Killer Content To Bring You Insane Amount Of Traffic For Your MLM/Network Marketing Business

  Written by Carina Franco on Nov 16, 2009 9:15 pm

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As an online marketer you build your traffic and credibility in a big way through content. So what type of content shall you share that is relevant for your prospects and can bring you tons of traffic and where can you find it.

1. Join the conversations:

An excellent start is to go to the communities, forums, twitter, facebook, etc. and observe what are the hot topics, what are the most common questions or frustrations that people are expressing.

This resource will give you material to write about that you know for fact your target market is very interested on.

Make a series of articles (blog posts) about the topic to build momentum, eventually people will notice all this content and they will start to share with their own communities.

2. Share interesting useful content:

There is an incredible amount of good content that you can use for inspiration. Do not copy it, Just use it as a guide. Visit websites of other network marketers, subscribe to their newsletters or lists, and learn about their own products, other people’s products (affiliations) they recommend, their launches and write about that.

3.Reviews of products or tools you are using:

As a part of the mlm/network marketing industry you most likely have bought courses, e-books, trainings, tools, products, etc. Write reviews about them. Caution do not write about something you don’t know anything about just to get some traffic, be genuine and give some useful information that can benefit your readers.

4. Share your personal experiences and lessons learned:

As an mlm/network marketer you must have a lot of personal stories to share, successes and even challenging experiences that can offer some value to newcomers in the industry.

This strategy is really effective to create rapport and show others that you are a real person that has gone through some obstacles the same way that your readers will. This will allow you to create a personal connection with your audience at the time that you educate them.

There are tons of experiences that most people in this industry can relate to, like spending more money than you make, using an outsource company that didn’t deliver or spending thousands of dollars for a SEO campaign that didn’t gave you a single lead.

This strategy alone will provide you with an endless source of ‘not to does’ type of content.

5. Study the leaders in the mlm/network marketing industry:

If you find some piece of information that offers a great value, share it with your followers, and offer your point of view on the subject and give credit to the original author. This is a 2 fold strategy.

First: You grow your credibility with your followers.

You are educating your audience by exposing them to high quality information that can enrich their business, putting you as a valuable source of useful content. On the other hand, by showing to your followers that you have enough knowledge to comment on the topic, you are automatically positioning you as an authority to people that sees your piece of information. By associating yourself with other leaders, you are perceived as a leader.

Second: It puts you in good graces with other leaders.

Another benefit of this content strategy is to gain points with the leaders. They very much appreciate the exposure they are gaining through you. This fact can be the beginning of a productive relationship that could lead to partnerships and lucrative opportunities.

6. Case studies:

Learn one very specific strategy and apply it for a few weeks or months, enough time to get some solid results that you can show. You can also create a split test on something and report your outcome.

For example: there are different techniques to put your content on the top of google, choose one specific way, let’s say you pick article marketing and test different ways to get your articles seen by more people. What is more effective, submitting your articles to a bunch of article directories or to share it in social media sites like twitter, facebook, myspace.

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Another example, you start testing for a few weeks or months an effective but easy way to get tons of retweets for your content, giving your content more exposure. Show others your results and teach them how they can do the same.

7. This ultimate content strategy:

This is by far the most powerful strategy you can use but it is not for beginners, it requires a solid knowledge in a specific strategy or hot topic.

Learn a strategy, master ONE single skill that you feel goes with you.

You should be able to conduct courses on the subject and teach classes for it.

These are some of the main topics to choose from:

• Pay-Per-Click
• SEO
• Social networking (Facebook, Twitter, YouTube)
• Video marketing
• Telephone recruiting
• Blogging
• Content marketing

Create juicy content around this and blow people’s minds with it. This is the ultimate goal, to position as a true expert in one specific area. Be recognized as the blogging guy or the video marketing girl for example.

Bottom line, if you produce valuable content which people can’t wait to get it, as soon as they read it they will be so excited to share it and this will give you SEO benefits by product of going viral. This at the end, not only will drive you traffic, but also will gain you credibility and eventually sales.

Love and Success,

Carina

http://www.carinafranco.com/blog/online-marketing/content-marketing-onli...

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