Step 3 of the HomeBased Network Marketing Business Plan

  Written by Adrian Armstrong on Dec 01, 2009 2:16 PM

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Step 3 of the HomeBased Network Marketing Business Plan

December 1, 2009 adrianarmstrong

Step 3  is the introduction of the  “Attraction Marketing” process, into the equation of generating leads, and partners for your homebased business.

If you haven’t read  Step 1 or  Step 2 you might want to go there now and follow the progression of thought which brought us to Step 3.

Attraction Marketing is quite simply a marketing strategy, which is often associated with network marketing on the internet. Although the concept is not new, attraction marketing on the Web 2.0 social media sites is touted as the new way of doing business online.

The basic premise is that people will not buy from you, or join you in your business unless they, “know you, like you, and trust you.”  The purpose then, in this world of high tech, is to create some high touch and share something of yourself  so that people are given the opportunity to get to “know you, like you and trust you.”

With attraction marketing, you do not hard sell first. You focus instead, on the building of trust, and creating the interpersonal relationship. People don’t like to be sold, but they love to buy, and they like to buy, from people they like!

Rather than trying to explain the entire process to you on this page, Here is a free webinar on “Attracting Business with Social Media”

After watching the  “Better Than Google Webinar” I’m sure you will want more   free training on implementing “Attraction Marketing” into your marketing process for your homebased business.

The training from Mike Klingler,  Renegade University, and Marketing Merge is, without a doubt, some of the finest online training available today.

Adding attraction marketing to your online activities is a process which takes some time, so don’t focus exclusively on it, if you need to generate immediate cashflow.

Bottom line… whatever your business, you need fresh eyes looking at it every day. You might need a more direct approach to inviting people to take a look at your business, until you have your social media profiles and content in place, but keep working on building your online presence and expanding your network.

All the best for your online success,

Adrian

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