FREE Tool For Managing Your Twitter Account

  Written by Jason Cercone on Feb 2, 2010 8:01 pm

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Twitter is one of the most popular social networks on the web and its important to leverage its power by managing it. This will help keep you and others who choose to follow you away from potential spammers and make sure that your network only consists of valuable tweeters.

Twitter’s micro-blogging platform has become a very popular source for sharing, communicating, and connecting. The 140-or-less character entries make it quick and easy to get in, get what you want, and get out.

You can find insight from a large number of gurus, news and information services and capitalize on the ability to be seen as a guru yourself by providing relevant, useful, valuable content to your followers. It’s also helpful to build a targeted list of followers that relates to your niche, thus getting the most from each valuable tweet you post.

Why Should You Manage Your Account?

In order to get past the 2,000 followers/following threshold, you must have no less than a 10% discrepancy between those you follow and those who follow you back. This creates the need to manage your account right from the start. If you’re following 1,500 people but only have 200 people following you back, this indicates poor management of your followers and may even tell you people are not getting any value from your tweets because they aren’t following you. It’s better to follow those who follow you back and create a reciprocal relationship, as well as provide value to your community so other tweeters will follow you, too.

Many industry gurus and celebrities have massive followings but don’t follow many in return. You can take this approach, but chances are you’ll lose credibility with many people who are looking for a reciprocal relationship, meaning two-way interaction between them and you. Having a massive following while only following a handful in return is a prime example of “solo media,” and may cause more trouble than its worth in the long run.

Social networks are for being social, not for spamming links and wasting people’s time. Properly managing your account will help you keep spammers out of your network. They may follow you, but you can easily block them.

How Do I Easily Manage My Account?

Manually going through your entire account to reciprocate following and unfollow those not following you back can take a long time, especially as your network grows. It is much easier to use an exterior Twitter application in order to streamline your management.

Buzzom.com is the best free tool I’ve found to help you unfollow those you don’t want to follow, as well as reciprocate and follow tweeters who are following you, as well as adding new tweeters to your network. It’s very easy to use and will simplify your account management tremendously.

With Twitter Karma's mass unfollow feature now disabled, Buzzom provides all the tools necessary to keep your account managed properly.

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