How To Create Your Network Marketing Personal Brand

Written by Ian Bady on Jan 7, 2012 7:27 pm

Personal Branding 101: How to Discover and Create Your Brand In the past few years personal branding has been discussed exhaustively throughout the Net. The difference between today and over ten years ago when it was first mentioned by Tom Peters, is the rise of social technologies that have made branding not only more personal, but within reach. From the corporate brand (BMW), to the product brand (BMW M3 Coupe) and down to the personal brand (car salesman), branding is a critical component to a customer’s purchasing decision. These days, customer complaints and opinions are online and viewable through a simple search, on either Google or through social networks. There is no hiding anymore and transparency and authenticity are the only means to survive and thrive in this new digital kingdom.

Authors@Google: Dan Schawbel Dan Schawbel, author of Me 2.0, speaking at the Google Boston office about building a personal brand for career success. Dan is the Managing Partner of Millennial Branding, LLC and has been recognized as a personal branding guru by The New York Times...

Dan

Schawbel: Social Media and Personal Branding Expert, Author and Keynote Speaker Dan Schawbel is recognized as the leading authority on personal branding. With over 900000 results for his name in Google, Fast Company calls Dan Schawbel "A personal branding force of nature" and The New York Times calls him "A personal branding gur...