Downline: An Asset or Liability?

Written by Jae Matthews on Jan 17, 2009 8:52 am

Read More: Prospecting | Sponsoring and Recruiting

Is Your Downline An Asset Or Liability?

What is the income you are expecting from your business? Do you know that you have
to invest time and money in your downlines? Yes, it is true that you make money when
your downline joins you or makes a sale, but most of the time, to build a long term
business; you have to invest heavily in their education.

Network Marketing is a business of duplication and although many people will pay the
price to build their network, you must be very selective of whom you spend your time
with. You can’t possible be everything to everyone and you must select who are the
people that you are going places with!

It makes sense because the time you spend with one means time where you could
either be developing another or recruiting a new distributor. Furthermore, you have to
drive out of your house to see them or accompany them in training and counseling
sessions.

Are you prepared to pay the price for ‘this guy’?

Most of the time many people quit network marketing is not because they can’t recruit,
but because they spend too much time with a recruit thinking they can change a duck
into an eagle. You quack with ducks but soar with eagles, if I am not mistaken. So if you
spend too much time with a duck that quacks a lot but doesn’t do anything else, you
have no choice but to leave him behind if you need to soar with the eagles (or else you
will be like the ‘duck’ as well).

The key point to remember is this:

If you are doing 99% of the work in your network while the rest is doing 1%:
START FINDING NEW DOWNLINES, They will spend less of your money (and free
up your time to make more).