A rising tide lifts all ships (and historical moment for online/offline MLM unity)

Wow, this Halloween weekend was truly one of the happiest weekends of my entire adult life.

In Houston, Texas I witnessed network marketing professionals from more than 30 countries, representing 59 different business opportunities in attendance, learning and growing in unison.

A unified industry is something my business partners Tom & Kim Challan and myself has been promoting through Priority Team since its inception.

Art Jonak and his mastermind event totally fired me up, and the fact that he shares the same vision as us and has been leading this event for several years really adds fuel to the fire for all of us at Priority Team.

But one of the most satisfying moments of the whole weekend was the "Olive Branch" session with my friend Mike Dillard and Art Jonak, the mastermind event's host.

Before we go any further, I hope you understand the significance of this session.

95% of all attendees in this event were what Mike would consider "old-school" networkers... the very group of people the sales letter for his famous course 'Magnetic Sponsoring' doesn't seem to favor for the past 5 years.

Naturally, it was a bit odd and even shocking to some that Mike was at the event, let alone leading a session with Art in a potentially hostile environment.

Why would someone like Mike put himself in this situation where 95% of the people saw him as "the enemy?"

Personally, having known Mike as a friend for the last 2 years and a mentor for 3...

I was not surprised because the Mike Dillard I know understands the network marketing industry very well and has incredible integrity.  This is not to say he is perfect.

Oh, and several people came up to the microphone with some challenging questions during an intense Q&A session, including Randy Gage himself!

But anyhow...

To see these top leaders from come together, and Mike showing up in such an open forum to essentially help ease the rift between the “new school / online” and “old school / offline” literally brought tears to my eyes.

As an industry it’s time we unite as one to not only help raise the overall image of the industry, but to help more people because there are folks out there with serious economic challenges and we have the solution!

This photo of Mike Dillard shaking hand with Orrin Woodward is truly a dream come true for me.


It’s a moment I’ve bee waiting for… for THREE YEARS!

And I was so happy that I was right beside them to witness this historic moment.

I see powerful collaboration between these two giants.

This event is the who’s who in the network marketing industry (note: “Internet network marketing” is just a small piece of the overall industry).

Randy Gage,

Orrin Woodward,

Donna Johnson,

Jordan Adler,

“Big Al” Shreiter,

Richard Brooke,

Donna Imson and

Art Jonak

were on hand as the faculty members while a good number of multiple-6 and 7 figure earners as well as network marketing company owners were in the audience taking notes and learning (yes, we’ll ALWAYS be students of the industry).

And since it's a generic industry training event, no cross-recruiting was allowed.


The training these leaders provided is easily worth $1000’s…

But the relationships built at the event…

MAN, these new relationships built at the event will change the industry we all love so much FOR-EVER.

The next Network Marketing Mastermind event will take place during the last weekend of October in 2011, and I am going to be there for sure.

I’d love to have YOU join me there.

The 2011 Mastermind event is still about 12 months away…

BUT if you are on board with this movement...

this one-unified-industry movement that promotes friendly competition and responsible marketing…

and want to benefit from the training and wisdom of leaders from various network marketing companies on an ongoing basis, go now and visit www.PriorityTeam.com.

Each Thursday we have a free teleseminar featuring at least one leader in the industry.

The call is 100% generic with no mention of company names.

I truly hope you see the power of this idea.

The idea of a group of like-minded people working in unison toward the same goal is what makes our industry so powerful and life-changing.

We’d love to have your life be one that we somehow help transform.

We will leave no one behind.

Dream Enormous my friend!

Jerry Chen

Partner, Priority Team.

*************************** IMPORTANT Addendum ***************************

During the Olive Branch session with Mike and Art, Art talked about some of the confusing and downright nasty ads that used "bait & switch" tactics 

Those ads with headlines like

" Mike Dillard a scam?"

" Randy Gage a scam?"

" [insert guru name] a scam?"

but then went on to say

"oh... just kidding. [Insert guru name] is great, etc. Click here to check out this product."

How would you feel if you see these ads and click on them?

Cheated, perhaps?

Empty promises?

Yeah, exactly!

So, here goes the Randy Gage / Mike Dillard interaction...

Mike addressed the "bait & switch" issue by sharing that there are 40,000+ affiliates for Magnetic Sponsoring, and that actions had been taken to regulate what tactics can or cannot be used to advertise MS products...  And plus many of the "bait & switch" ads were posted by newbies who soon learned that they got a ton of clicks but no sale and stopped within a very short time.

He was sincere in addressing this specific question.

However, Randy Gage wanted to take one step further...

SO, Randy walked up to the microphone and basically said, in a somewhat ominous voice (not verbatim)

" Well, I am the other side of the force (semi-jokingly)...

Mike, you're a sharp guy and I'm really impressed with what you've done... you built a $7million business in a really short time and all.  

BUT, my challenge to you... well, I think yo're too good to say

' you know I've got 40,000 affiliates and you know... the bait & switch tactics won't last and because the people who posted those ads are mostly newbies and they should learn their lesson... they all disappeared within 30-60 days.'

Well, here's my challenge to you, Mike.  Would you be willing to take a stand and say

' I will make it stick with my affiliate... that they stick with my (Mike's) level of ethics and don't advertise in any way that harms our profession or else their affiliate accounts will be banned?"

A thunderous applause from all around the room followed.

Mike then said -

that he agreed with Randy 100%,

that it's been the mission of his to make sure it is done the right way...

and admitted that this specific aspect of his business probably didn't get as much attention as it deserved.

And then he went on to promise with sincerity that MS (the company) will tighten up the regulation on what affiliates can or cannot do to advertise MS products to keep the integrity of the industry and the MS brand as well.

Then another round of thunderous applause from all around the room followed.


It was a fantastic exchange between 2 very successful leaders addressing real-world issues our industry faces every single day.

Both shared their perspectives in front of 350 other leaders.

We were all witnesses.

Mike Dillard basically knowingly walked into a hostile environment and stood up for the industry.

It was a beautiful thing to watch, albeit intense and uncomfortable for some Cool

But that's how we learn and make progress!

What do you think?


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About the Author: Jerry Chen


What's This?

Member Since: 10/10/2007

I'm a Distributor For:: The LIFE Business

Industry: Marketing and Advertising

Primary Web Site: http://www.realworkathomeprofits.com


It was too Bad he could not be there for

H Jerry
I do not know why he was not there for Day 1 and the 1st half of Day two. And Day 3 he missed too. I think he would of really have found tremendous value in it. I hope he buys the CD's to the event.
And Maybe Next Year he will be there and get all three days.
It was Great to meet you Jerry. You are a Very good example of doing what a Student does.
Your friend

Juanita Waterman — Tue, 11/02/2010 - 8:31am

Jerry That is fantastic

Working together as a unified industry recognizing, honouring and respecting each other's companies, methods and strategies would truly be a dream come true.
I, at one time, was one of Art Jonak's Jedi Warriors and I look forward to the day we can sit down face to face again. We have a lot to talk about.
Thanks for sharing this,

Joyce Penner — Tue, 11/02/2010 - 8:44am

Juanita - Is this criticism?

"I do not know why he was not there for Day 1 and the 1st half of Day two. And Day 3 he missed too. I think he would of really have found tremendous value in it. I hope he buys the CD's to the event." - Juanita Waterman

I don't know but if I were you I would wait until you are making at least a tenth of what Mike is making before you start telling him what he should do. But maybe that's just me. And maybe I didn't read Jerry's post correctly and there was an amalgamation of minds there that weekend. A unified approach to building our industry WITHOUT criticism of old school/new school/online/offline. Wow. That must be it. I read it wrong.

Joyce Penner — Tue, 11/02/2010 - 8:53am

Randy et al's Point[s]

I'd love to know what point[s] Randy and the others made during the Q&A and how Mike responded.

Dorina Lanza — Tue, 11/02/2010 - 9:36am


I'm curious to know the answer to Dorinas question (love some Randy Gage)! Did Mike stand 10 feet tall & bullet proof during the Q&A?

Chinna Liddell — Tue, 11/02/2010 - 10:21am

Thiswas a great event!

If you took the time to be there you could not help but grow from the information that was being shared from stage and everywhere else. I will be there next year and the year after that as well. Look forward to meeting you there next year Jerry.

Timothy Burns — Tue, 11/02/2010 - 10:33am
Juanita Waterman — Tue, 11/02/2010 - 11:05am

You are right on the nose, Jerry!

A great event and some really great training....been at the prior ones, too, and they were as great as this one. You are also right about the exchange between Mike and Randy (I only hope Mike lives up to his commitment....and knowing Mike, believe he will)

Ron Forrester

Ron Forrester — Tue, 11/02/2010 - 2:45pm

Q & A for Dorina

You will be able to buy the entire training on CD sometime soon. Check with Art or Tom Schreiter (Big Al) to get them.

Ron Forrester

Ron Forrester — Tue, 11/02/2010 - 2:47pm

I've gotta go buy a CD

just to find out what Gage asked?!? Surely somebody can tell me just that in a couple of lines of text! [or a quick phone call . . .]

Dorina Lanza — Tue, 11/02/2010 - 3:45pm

Wake up call

Guys I'll be back to provide some more info. BE SURE TO ATTEND THE EVENT NEXT YEAR so you won't have to wonder what happened there ;) In the meantime, please remember to RATE this article (give it a thumb up, Tweet or Facebook). More to come.

Jerry Chen — Tue, 11/02/2010 - 4:02pm

I look forward to your additional info on the Gage interaction.

Then I'll consider give a positive rating . . . ;-)

You know, the only reason that I asked the simple question to begin with is that in your title you wrote "(and Mike Dillard getting BLASTED by Randy Gage!)". I fell for your bait. I opened your article because I expected to find out what, exactly, Randy had said when he "blasted" [as you put it] Mike - and how Mike responded. Instead, after plowing through your whole article you only reiterated the fact of the "blasting" without providing a single detail - except that others had blasted Mike too . . . Bait and switch? I think so.

When I open an article I expect the content to be congruent with the title - all of it. If you intended to just write about "A rising tide lifts all ships" perhaps you should have left the title at just that. Then there would have been no issue. But then you probably would have gotten fewer people to open it . . . hmmm . . .

Being a top producer from Gage's generation, I am interested in things such as the exchange to which you referred. Reiterating the exchange could have tremendous value to all. I'm sure that many excellent points were made. I have tremendous respect for both Gage and Dillard. And besides, you are the one that brought it up. So, how about it?


[BTW, other than that I am not wondering "what happened there".]

Dorina Lanza — Tue, 11/02/2010 - 8:32pm


The addendum will address the "bait and switch."

Jerry Chen — Tue, 11/02/2010 - 9:06pm


Thanks! :-)

Dorina Lanza — Tue, 11/02/2010 - 9:25pm

These paragraphs in themselves deserve a vote !

"To see these top leaders from come together, and Mike showing up in such an open forum to essentially help ease the rift between the “new school / online” and “old school / offline” literally brought tears to my eyes.

As an industry it’s time we unite as one to not only help raise the overall image of the industry, but to help more people because there are folks out there with serious economic challenges and we have the solution!"

Anyone that is familiar with copywriting knows how to use the technique of slamming something so the reader can relate.

Don't approach family and friends.

Don't call cold leads.

Don't wear a button.

Don't, don't, don't, don't.

Every single one of those techniques work but when you are using effective copywriting you use something people can relate to and therefore it is the truth and voila the person signs up with you.

I don't believe for an instant that Dillard or Kern or Budd don't talk to their warm market BUT it makes for good copywriting and/or selling systems.

I can understand Jerry's excitement. We ALL need to get on board that we are network marketers on and offline and that all methods work if the proper training is in place.

I applaud what Mike Dillard did there and it doesn't matter one iota where or how Randy hit him. The point Mike made there is that all of us in the industry can work together to help those who are struggling.

My hat goes off to him and my admiration goes out to Jerry for seeing it.

Joyce Penner — Tue, 11/02/2010 - 9:31pm

Bait & Switch!

Hey Dorina - The addendum is at the bottom of the article :-)

Jerry Chen — Wed, 11/03/2010 - 12:25am

Juanita & Joyce

@Juanita -
Thanks for posting the video!

@Joyce -
First of all, thanks for your comments. I think Juanita was critical of Mike... But it's all good. Everyone's got a perspective.

Jerry Chen — Wed, 11/03/2010 - 2:40am

It would have been cool

It would have been cool Joyce, which is why Art and I decided to hold the session, but it wasn't cool, because a bunch of scared, closed-minded cowards used it as an opportunity to focus on their own agenda/vendettas, instead of coming together as an industry. (And no, I'm not referring to Randy whom I respect).

Mike Dillard — Wed, 11/03/2010 - 9:20am

"Baby-sitting" culture

Since I was at the event the entire time, I have to agree with Mike on this.

While Randy was right on as far as a company taking control of its affiliates, MANY people directed their attention and energy toward one person (Mike) as the source of the blame.

More importantly, the overall attitude wasn't one that said 'let's make it better together,' but rather 'it was all your fault.'

It's a mindset that suffocates growth and progress.

The purpose of the Q&A should have been about finding solutions (as Randy did)... not whining about their own discontent, which was a waste of everyone's time.

A good majority of the people I talked to over there (35 out of about 40 - 45 people) had NO CLUE how to use the Internet to build relationships... perhaps they were too lazy or too close-minded to learn?


From my personal experience and observation, a typical offline-heavy MLM culture promotes extreme simplicity, which also breeds baby-sitting as a by-product (because ANYTHING beyond the uplines' training or recommendation seems to be perceived as bad, scary or downright inappropriate).

The bottomline is we should all do our part to make this a better deal for everyone... TOGETHER. Not pointing fingers.

Jerry Chen — Wed, 11/03/2010 - 5:20pm

Jerry Thanks for sharing


Thanks for sharing somwe of what you got out of the event. I attended MM5 and was disappointed we could not attend this year and I am enjoying reading everyones comments on the event.

The good news is a good friend snatched up some cheap tickets for next year I look forward to seeing you there!


Paul Sorgi — Wed, 11/03/2010 - 2:58pm

You were right Jerry

That exchange between Mike and Randy is AWESOME! Mike has a difficult task to manage a ton of affiliates and what they put out on the Internet, and the fact that he's willing to take that step, confirms that he's the great guy I always thought he was!

It was beyond brave for him to step into the "lion's den" and address these folks- I've had some rather unpleasant interactions with old school network marketers about the value of the Internet. Hope everyone can come to a truce as we work to take the industry forward!


Natasha Nassar ... — Wed, 11/03/2010 - 5:07pm

Thanks for the update!

Thank you for elaborating.

Agreed - there is little worse that bait and switch in a title or headline [and any other area too]. One loses all credibility with that strategy as far as I'm concerned. If I am in an ornery mood [easy at my age . . .] I will flame the person before making a mental note to ignore any subsequent posts, ads or emails, etc. [or blocking them altogether and telling others to do the same if it comes up - LOL!]

As far as what Gage had to say . . . doesn't sound like "blasting" to me - it is only applied common sense [no I will not post its obit here ;-) - I like to hope that it is still around . . .] and I am not at all surprised that Gage and Dillard agreed.

This industry does need to have more vigilance so that the nit wits don't go doing stupid things - and those doing them on purpose need to be slammed. It sounds like the interaction was a good one that ended in consensus and, hopefully, vigilant action where needed.

Thanks for following up!


PS I am disappointed [but not surprised] that others were less than charitable while it was they that did/do not get the on line business model. The way I see it is that there is all the more online opportunity for us. If the others prefer to be luddites that is their problem, not ours . . . I am not into converting them [unless they are in my downline - LOL!]

Dorina Lanza — Wed, 11/03/2010 - 6:53pm

Moving forward

Hey Dorina -

"Blasting" was an intentional over-exaggeration, if not an out-of-line description of what really transpired at the event.

Originally this article was purposely planned out to mimic a "bait & switch" campaign (you caught it) to illustrate a point... which was a risky move on my end because of what you just described... losing people's trust, etc.

Anyhow, the event went extremely well.

Mike really stood up for the industry by showing up and answering every question thrown at him... even when most of those questions sounded more like whining statements disguised with question marks!

I share the same disappointment as you...

It would have been cool had there been more constructive criticism and solutions coming out of that session... but it's a start.

Jerry Chen — Thu, 11/04/2010 - 4:50pm

Thanks for your leadership

Hey Mike -

Appreciate your effort to be present and help our industry improve! I tip my hat to you.

Jerry! Hey bud, thanks for representing Priority Team and sharing you experience with us. We'll go together next year for sure!

Tom Challan — Fri, 11/05/2010 - 1:01am

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