Magnificent Marketing Monday

Written by Eileen Burns on Nov 1, 2010 9:38 am

It is a magnificent Monday and November 1st!

Just a 60-day window until the end of year 2010 - and the
million dollar question is . . .

ARE YOU ON TRACK FOR ACHIEVING YOUR GOALS?

Now is the time to read your 'report card.'

Do you need to course correct? 60 Days is
indeed a short window . . . but long
enough for you to take laser focused action
and close the year strong.

Now is also the time to reflect back on
what you have accomplished so far in 2010 and
begin setting your goals for 2011 -- don't
wait until New Year's Eve -- that's too late.

Will your remaining 60 days include stand out communication or boring...another piece of marketing like everyone else...or worse, no communication! For instance, sending a Thanksgiving card expressing graditude rather than a holiday card makes you standout from your competition.
Have you actually written down your marketing plan to continue connecting with clients? In the upcoming year, it will become necessary to be more innovative in your approach to capture the attention and retain the attention of your prospects.
Use your imagination right now and begin to dream in vivid color how you will be received by your prospects in the first quarter of 2011. Draw out your monthly campaign, what you plan to utlize and mark it on your calendar. How large is your list? How often will your prospects hear from you? How will you be delivering the message?
Telephone
direct mail
email
social media - facebook, twitter, YouTube..etc

mobile advertising
online advertising
Here's a clue: All of the above will have you in Standout Status with your prospects...so get busy.

Eileen Burns