Social Media Marketing : Smart Shortcuts To Automate Your Content Syndication on Social Sites & Save Your Time!

  Written by Rashmi Mehta on Dec 23, 2008 12:38 PM

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Social Media Marketing is fast emerging as one the most effective internet marketing trends of today. Social Marketing is not just being used by small business entrepreneurs like you and me but also by large corporates to reach out to millions of audiences that they seek for their products & services.

But coming back to our usage of social sites for social networking & building business relationships, there is a large part of our valuable time that is consumed daily on these social sites, making friends, forming groups, adding content , replying to mails etc. This can be considered as the downside of these social marketing strategies, which we are ready to ignore, given the fact that marketing at these social sites is absolutely free and doesn't cost us a dime to do.

And that's a great advantage to have. Today with the advent of social network marketing, you can build your internet network marketing / mlm business without using paid advertising and marketing options like pay per clicks, ezine marketing, banner advertising etc. to get targeted traffic. Used correctly these social marketing and social bookmarking sites can be a gold mine for all the website traffic that you would ever need.

But for those who have been using social marketing for a while now, clearly undersatnd how easy it is to get overwhelmed with making of lots of friends on these social sites and not being able to convert them in to leads and customers for your mlm business.

As explained above, it is common tendency to loose out on precious time networking on these social sites. The key challenge lies in communicating with such a vast social community and being able to subtly attract them in to your business.Simply because it is a social environment. Yet again, trying to reach out to maximum numbers with the least effort and minimum amount of time is a greater challenge.

So here's a great tip that could prove to be extremely powerful in automating your content syndication process on these social sites. Let's assume that you have just added a new blog post to your blog and would like to share it with the social sites.

The first and foremost thing  to check is whether the social media platforms that you are a member of , do have applications that allow you to automatically feed the links of the new blog posts in to your social website pages and update these sites.

For eg. The new Facebook format does have a 'My Blogs" application which would automatically post your  new blogs as and when you post them or update them. Similarly instead of going to the social microblogging site Twitter every two hours to feed in your new tweet, you can use twitterfeed.com to feed your blog post links to your twitter updates automatically.

This alone can prove to be a great time saver. And followed by the strategy that I give below, your content syndication process at these social sites can almost become a "Set It & Forget It "kind of process.

All you need to do is to sign up an account with ping.fm and then add in the names of the social media and social bookmarking sites you want to automatically update at one go. Let's say you indicate Facebook, Twitter, Plurk, LinkedIn & Plaxo. Just add in your update to ping.fm and that one update will update it automatically on all the social websites that you have added to ping.fm

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