The #1 Quality that All Successful Network Marketers Possess

  Written by Dr. Bob Clarke on Dec 26, 2008 7:41 pm

Read More: Discipline  |  Personal Development

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It’s easy to put in the effort to build your home-based business when everything is going great. But it’s another to keep pushing onwards when the results just aren’t there.

On Christmas Eve, our family attended a Catholic mass at a church in New York City, in a rather rundown area of upper Harlem. This was not our usual church, but we were visiting a friend who was the new pastor at this church, and were eager to support him and renew our friendship.

Not knowing what to expect, we finally found a parking space and approached the front door.

From the outside, this place looked like a tiny hole-in-the-wall, really rundown. Slowly we opened the door….

And what we saw astounded us. We stood at the back of a magnificently large church, with rows and rows of pews leading up to a stunning alter decorated to the max for Christmas. Beautiful poinsettias, Christmas wreaths, candle displays, and a wonderfully hand-crafted large Nativity scene.

Those of you who know me personally understand that I am not easily shocked, but this place was breathtaking.

But as wonderful as the place looked, there was a sadness because, with this grand church so large it could easily hold 700-800 people, there were only 12 people (including us) attending the mass. To make it worse, everyone was spread out, mostly towards the back, making this magnificent Church look even emptier than it already was.

As the Mass started, I was anticipating a “quickie”. With this few people in attendance, I figured the priest would move quickly through the mass ritual, give a half-hearted superficial homily, and be done with it. I figured 30 minutes at the most.

But I was wrong. This mass, small as it was, was celebrated as if it was Cardinal Egan performing midnight mass at St. Patrick’s Cathedral. The priest gave it his all, performing each prayer and ritual with a painstaking attention to detail.

And his homily was strong, a wonderful Christmas message of hope, faith, and charity. The organist, an older woman with a beautiful voice, sung every song as if she was singing to a church full of parishioners. The people collecting the offering performed their ritual with great detail and a smile for everyone they met. It was truly a remarkable experience.

As I was leaving and remembering the event, I started thinking how dedicated these loyal followers of Christ were to the success of their church. It didn’t matter to them how many people attended the mass. What mattered was that they put out their very best effort to give the people who attended the very best experience.

It’s the same with your home business. It’s easy to work hard and long when the results are pouring in… when sales are up, leads are flowing, and your are working under a positive cash flow.

It’s another thing to maintain this level of dedication and work ethic when things aren’t going so well in your business. When you put days in to planning and executing your PPC campaigns, writing articles, providing great content in your blog, or researching possible sites for banner ads — yet see no results.

These are the times when working even harder is ABSOLUTELY ESSENTIAL.

I’ve heard people say that LONGEVITY is a key to success in online marketing. And part of that success involves working through the down periods until you start to see the fruits of your labor.

It’s very easy to quit — tempting, even — and most people WILL QUIT.

But for those who don’t, for those that work through the hard times, when nothing seems to be working even though you’re doing the right things, the benefits are worth waiting form.   We’ve all been there. We’ve all felt the tug at our sleeve to give it up, to cut our losses, to go back to the “safe” life that we’ve known for many years.

If you are going to succeed in this industry, you MUST ignore these impulses to quit when times are tough. You must keep pushing on, like the priest at this mass of 12 people, as if the positive results are just around the corner.

It’s the ONE QUALITY that all successful network marketers share.

It will not surprise me if I were to return to this same Mass next year, and be greeted by a standing room only congregation of avid followers. For when you keep pushing, working through the tough times, its only a matter of time until prosperous times abound.

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