[Hot Tip #41 from Big Al]

  Written by Steven Squillace on Apr 4, 2011 4:16 pm

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Welcome to Tip #41 of the "77 More Hot Prospecting
Ideas" series.

Tip #41: Put testimonials on your business cards and
then . . .

Use the empty back of your business card for
testimonials.

It's different. Your prospects will notice the
testimonials.

And, why not put testimonials in your signature file at
the bottom of your email messages? If your testimonial
is too long, write a teaser headline and direct the
reader to a link to your testimonial page.

Want some examples of teaser headlines? Try these:

       * Click here to see a picture of my dog biting
       my . . .

       * Click here to see how much weight I've lost
       this month.

       * Click here to see my "before" and "after"
       picture.

       * Click here to read my daughter's opinion.

       * Click here to learn why I turned out like my
       mother threatened.

Your next tip will arrive in two or three days!

Tom 'Big Al' Schreiter

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