Do You Personalise Your Thank You Page For Branding?

  Written by Adam Taha on Dec 15, 2008 6:54 am

Read More: Autoresponders  |  Blogging  |  Email Marketing  |  Marketing  |  Technology

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My blog is nearly done, just looking at it and one thing I have worked on, for the final touch. I believe this is important and many don't think of this process because they'll let the auto-responder to the process in thank you email etc.

It is part and parcel of branding.

So here's what I put as the message.

1. The message of Thank You Note has a header first, very clear.

2. Then..

I would love to send you a free articles, updates on my blog on as my "thank you" for showing interest in what I have to say...

So please make sure you check your email for details on how to confirm your free subscription of updates and access to my free training.

Notice one of the some may make mistake in with blogs, on forums. I just don't know why they don't get it. They make all their text BOLD. Why?

All Bold Text says = making everything bold also makes none of it important.

Now if I did this = making everything bold also makes none of it important. 

So it's best not to bold all text but highlight the vital part. Something that really frustrates me when I see people do this even with emails I get. So I unsubscribe because if they can't see that, then they can't teach me about internet marketing and copywriting.

2. Then, I add the following below to emphasis but in a respectful way:

Subject: Please confirm your subscription
From: adamtaha@attractanymarket.

Like this:

3. Now they know what email is coming, and who from. You see, people get lots of emails, so you educate the person this way. Now, I make another process in this page. Why?

What if they do not confirm because of so many emails. So you get them eager and here's how..

I believe in really tightening up the branding. So this is what I have done for the process:

to continue right now...

Then they have a button or box link to have access to my blog and watch the video training.

Those Who Confirm Email Straight Away
4. Those who step into the blog and fill in the form, will go to thank you and confirm page.

And this is on my (site) not some auto-mated page but my site. Hint 'branding.' .

5. Transparency - I've added my name, which is on blog, but also telephone, mobile, and will soon get a p.o.box number to add the address, registration nunber etc.

6. You optimise your process, or if there is a better word - give more value but with integrity, with understanding the relationship between the user and your process. You want them to have access, and give them a way out too.

End of the day, I am in it for long term. I like to make it easy access but still qualify but in a respectful way and I feel, this will work. I will be testing it out as I go along too.

So, I will give them a freebie. Either it's magnetic sponsoring link to video tutorials. I already got them due to the opt in form, and I can utilise this thank you page a bit more. Works like a treat.

I'll be testing this as a go along.

Adam

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