the Big Bang Formula for Futuristic Marketing

Written by Richard Bravo on Jul 27, 2012 9:58 pm

Big Bang Formula

In the digital age we live in, the future of marketing is always changing.

Content curation is one of the most stable models that we've used over the last few years.
I've created a method of creating & curating content called the Big Bang Formula.

The best examples of futuristic marketing in my opinion are those methods that actually withstand the test of time and do not rely on short term tactics or betting the farm on the latest greatest shiny object which is unproven. That's why you see so many tactics fade so quickly - they exploit current loopholes rather than building a solid foundation.

Here's the foundation of the Big Bang Formula, which we call the Elemental Chart of Profitable Content Curation. Instructions on how to use the chart are at the top of the graphic.

The foundation of the Big Bang Formula™, the Atomic Article Structure™, rests on the same structure of an organic atom. A nucleus, composed of protons and neutrons, surrounded and held together by electrons. The basic structure that makes up all matter in the universe.

That powerful combination fuels everything throughout existence and is exactly the same energy we can create applying content curation in a specific, scientific method.

Your content plays the role of mass in the business universe.
Each atom or Atomic Article you create adds mass to your position.
As your position grows, it becomes a force in nature like any entity.

The Big Bang Formula is a blueprint for creating the same powerful combination by delivering content to your audience in a specific way, injecting massive value in to the market place, that increases your overall mass in the business universe. This in turn increases exposure, heightens audience engagement and cultivates influence.

Which ultimately leads to creating and financing the lifestyle you want to live.

Protons are your monetization elements. This a short but powerful list of elements, which are, your own products/services, someone else's products/services and list building mechanisms.

Neutrons are your content with on-page optimization.
This includes seo optimized article text, videos, photos and graphics, audio files, downloadable files such as ebooks, transcriptions, slides, etc.

Electrons are all of your syndication and engagement elements... off-page seo, social engagement, shares, likes, comments, tweets, bookmarks, back links, etc.

I've provided you with the Elemetal Chart of Profitable Content Curation as a visual guide.

The Big Bang Elemental Chart also serves as a tool to calculate the potential mass of each Atomic Article you create.

Add up the numeric values of each element you include in each Atomic Article you create.

As the content matures, use your tracking metrics to keep a running tab of its efficiency and profitability.

For example, let's say you create a a new blog post that includes the following Atomic Article Structure elements:

Protons: (Money Elements)
In the article text you include a link to an ebook you wrote and add an optin form at the bottom of the blog post.

*Elemental Values
Your Stuff +10 | New Subscriber +5

Neutrons: (Content Elements)
Article text of 500-700 words, a video you created and a supporting photo

*Elemental Values
Video +8 | Article +6 | Photo +5 | Email +6

Electrons: (Traffic Elements)
Tweet the blog post, video, and photo, bookmark the blog post, video and photo, hiPR backlink to blog post, loPR backlink to video and photo, syndicate the video and photo, share the blog post, video and photo on Facebook, pin the video and photo... I'll stop there, but you get the idea.

GRAND TOTAL: +76 potential elemental value

The goal being to get as close to +100 as you can in each Atomic Article.

We'll be releasing the whole program soon.
In fact we're giving away 10 free copies...

Sign up for the early bird list at www.bigbangformula.com to be notified when it's ready and for more details on the giveaway contest.

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