I was noodling around on YouTube the other day and looking at some Todd Falcone videos. Todd is indisputably a "Heavy Hitter" in our industry.
And he was making calls to purchased leads. I can't say if these were "off the self" leads or something from a custom program. There would be no comparison in quality between the two.
He even mentioned the company, a company I had used in the past and gotten very poor leads. The kind who don't answer or deny they asked for info. That kind of stuff.
I'll admit that Todd said he was using "phone confirmed" leads, which means that the lead company called to do a quick interview first. Usually consisting of probing questions like "Do you have a pulse?" and "Do you have a credit card?" but at least they are pushed past the "I didn't ask for any information" stage.
Nevertheless, here was Todd dialing away. So...if one of the top producers uses purchased leads...
I now generate my own leads and you know what? The majority of them are STILL FLAKES! It's the nature of the business. But at least I know they are fresh and they weren't trying to win something (a common lead generation technique with big companies).
I would agree that for the average Joe, buying leads is NOT a good investment.
Been there done that, I spent thousands of dollars buying so called quality leads, and have absolutely nothing to show for it! Call it the school of "hard knocks"! Live and Learn!
As you say Todd Falcone uses them and my immediate upline started with pre-qualified leads (they had to fill out a survey) and she is batting 50% right now. She's testing it for her team first and will let us know what the results are. But at 50% so far it's well worth the money she's paid.
I found out you can't make blanket statements like "They are all scams" as it is just your experience not necessarily the truth for everyone.
Personally I would like to get my own leads, not have them handed to me. It's sort of like the old saying about not appreciating that which you did not work for or earn. I most certainly do NOT want to pay for them! How do I know that they are even good leads? And what are they leads for? Dog food? Travel vouchers? Online books or clothing? How do I know if these people are qualified for what I am offering and who says I even want them in my company?
As for "They are all scams", I have read this page 4 times and not seen that in print. I shall assume it's in the video but the truth is the truth is the truth whether one chooses to believe it or not. Ie. if a tree falls in the forest and nobody is there to hear it, does it still make a sound when it hits the ground? OF Course It Does! Let common sense prevail people! <3
Soon we will all see that the only place in this market that isn't a scam is MFF itself- every other company, strategy & person asking for a sale will be regarded as a scam...interesting strategy using fear as the primary motive to get business & promote a book.
I think some people have done very well out of "buying" leads & many people haven't. So the general statement that they are scams is not appropriate in this sense. The art of persuasion is not mastered by many & the results most get will be a derivative of their skill level when interviewing people (quality of leads can be determined quite quickly so if they are poor don't use the broker again).
If you try this strategy (buying leads) & it doesn't work the first time, simply try something else & keep moving forward as "doing the same thing over & over expecting different results is insanity" applies here.
I couldn't agree more. Buying leads is A BAD IDEA. If they were good leads, why are they selling them? Come on, really? Why aren't THEY using them. Companies make money selling leads to their distributors, which in my opinion is just wrong. I don't know ONE top income earner in this industry that has built their entire business buying leads, plus it's not duplicatable. Just because you can spend hundreds of dollars on leads and make all these cold calls, doesn't mean your downline can afford to pay that plus other business costs, it's not fair. I know MANY people who were broke after buying leads and called thousdands of people. And what do you do when you sponsor someone and you tell them to buy leads AND cold call all of them, I don't think many people are going to want to do that.... Even Jordan Adler says it's a bad idea. To be on the same side, just don't buy them. If it's working for you, Great! More power to ya, but I think you'll find you're team won't be able to do it.
This is so true.
Thank you for sharing.
Have a Great and Blessed Day,
Danny & Laura
Liane is right about the so-called riddle about a tree falling in the forest when no one is around. It just put to my mind the other riddle that has/had stumped so many people for ages: Which came first, the chicken or the egg? If one believes in the Biblical account of creation, it had to be the chicken. God did not create eggs, cocoons, or babies. He created the adult creatures and they were instructed to multiply. Then, just using logic would tell you that there would be no chickens, if the eggs came first, because what would be there to hatch the eggs?
Some things are really simple if you will just give some thought.
Blessings to one and all,
I've done the leads thing. May work for some...didn't work for me. Glad I found something easier that works for me.
you know what...? it really depends on the lead source. crap leads are crap, and great ones are great.
it also helps if the lead source gives you the form the prospect filled in and not just their name and number. these forms often have answers to some basic questions you should know about your lead so you know how to friggin follow up properly.
tip: it also helps to know how to follow up effectively! it's a gosh darn basic sales skill!
@Patrick: yes, doing the same thing over and over expecting different results is insanity, but there's a balance to every extreme statement. how about sticking with a method until you've mastered it?
over and out.
Thanks for the tip. I'm just starting and am looking how all this fits together with Numis, MLMSP, Aweber etc.
I'm still working on the details.
Nice to see a voice of reason. It shouldn't become a universal statement like that as it is inaccurate. It is simply someone's opinion or their OWN experience because they didn't do the necessary research.
The whining makes me laugh - "it's not fair" and makes you realize you're not dealing with a professional entrepreneur when the mind is already made up. If Todd Falcone says buy leads and directed me to where he was buying them, I'd sell my grandmother's pearls to do what the successful people are doing.
To use the word SCAM is probably being a bit sensationalist. I don't believe its a scam as such. It really depends on the source and how well these leads have been prequalified.I do believe that for most people, its not a very economical way to gain business.
If you had a traditional "brick and mortar" store front, would you stand out the front and pay people looking in the window to step inside and browse, not knowing if they are even going to buy or not. For those who are exceptional sales people it may work but we all know that most people are not so the money you waste on buying leads would be better spent on some form of effective paid advertising.
Have you built your Business using Leads? And has it duplicated? Believe me I have spent my share on leads and so have many of my friends it did not duplicate for MLM. So I am wondering it must of worked for You? Alot of Companies and the Distributors have found a way to make more money selling Leads to the New Distributor. I have had that happen on more then one occasion. It is not a pretty site when you pay 500 for some great leads that are the prequalified you are the only one to get them. And they are not interested or qualified. And now you are needy Because you need to replace that 500 bucks not to mention your auto ship. Then You are told you need more skills here buy this training for 1000.00. Do you see how unwise that is. I have called the best leads Dani Johnson Leads she talked to them 1st. What a waste of time and money. This is Really a Way to Warn Newbies like I was do not do it let someone teach you how to fish. You will be able to stay in the Game longer if you do.
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