To me providing value is this. Give someone something that will benefit THEM in a way that will enhance their lives or their business. Possibly something they have never thought of or cannot attain for themselves. But... do it with a pure heart because you want to see THEM blessed, happy and successful. I find a lot of people miss this one important attribute.
A lot of people in business say they want to help you succeed, but usually, their definition of the world help is a "two way street." They will "help" you just as long as there is something in it for THEM. Some people consider this a "win...win" situation. To me, a true win...win is when you provide something of value to someone else WITHOUT expecting ANYTHING in return. They win because of what you provided and you win because you gave it. If anything additional does come back in the form of some reward to you, personally, professionally or financially then just look at that as a bonus.
Ken
