pllyde13 wrote: @ Adam, I can agree with the fact that the BRANDING comes from the entire customer service experience; however, the initial contact should focus on a particular need or desire, not my agenda.
If there is no need to continue trying to entice someone, don't worry about the ONE of many!
Good post!!!
Yes, very true. Spot on mate.
That's is really what business is about.
Focusing on need of the audience we are aiming at. I remember something happened, and this where I totally did something totally different to what company was teaching.
And uplines. It was one of the eureka moment that helped to propel forward.
I was with a client on a call, and this time, I asked questions. All aimed at the prospect.
So when prospect said, "how much" right at beginning, I replied, "Before I say the price, I need to know what you're needs are. As I have many products and services; and leading you to the wrong information just to get a sale isn't the way I do thing."
He agreed, and so I...
1. Ask questions.
2. Identified that the prospect does have a need, a problem.
3. Repeated his needs from notes I took from his reply.
4. Lead to solution and bought there and then.
3. Sold and follow up, with more knowledge to help along the way.
He later got me 5 referral because we had great chat on phone, he felt he got more than he valued.
So this was something I did totally different and bingo.
From this I learnt, if we focus on buyers, and if we focus on just solving the problem and as you mention; on the need and desires of the prospect, game over.
It's a win-win situation.
There's no dilly dallying, trying to push, shove, convince. Just ask questions for prospects to handle their "own" objections.
Show value first before price...done!
lyndacromar wrote:How often do we try to make an unqualified prospect into our customer, instead of qualifying them and finding out if they are even eligible? It comes from lack thinking, we want our family and close friends to buy because they are convenient and close, and we don't want the inconvenience of finding those customers who really are looking for us!
Unfortunately this was taught from day one by many companies.
1. Build a list of friends and families. And if they say they don't do it and teach it but I have meet people from diverse companies, and organisations lately; and they still teach this.
This happened in the company I'm with when I started. Until I said, "no, this ain't the way."
2. Most Network Marketers were taught to call, trick, and a whole host of destable tactics. Heck even the prospecting scripts we see nowadays is about tricking, like this one..
"Hey, mum. I'm starting a business but I want to make sure, that I don't invest money in marketing until I'm very sure. I trust you mum, so I like you to tell me what you think."
If that doesn't show how the person has loss all senses in first believing in what they are doing and show that belief; I don't know what is. To lie to your own mum, jeesh, now that's low.
Oh yeah, how about this one..
"It's like Amazon!" lol.
The stuff I've seen right in front of me by companies, and Network Marketers, is crazy. No wonder most just don't make the sales and struggle.
There's a world out there of people who will buy but until people get out of their comfort zone, and take the business by the horns, and stop waiting for upline to show them; it ain't going to happen.
One neds real training, real skills.
I even got a brochure rigth now, from company. This came two weeks ago and it still teaches the same..
"Talk to family, friends, and talk about the compensation, the long history of the company, the awards, products features, blah, blah.."
And there's a book on structure to teach..
"If you get one person and that person gets one and other gets two blah blah.."
God help people who prospect and teach that nonsense. Seriously, no wonder alarm bells goes off when prospect hears this explaination.
Adam Taha